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Marketing In Asia > Blog > Startup > Trends and Opinions > Cloud Kitchen: The Future of Restaurant Industry?
Trends and Opinions

Cloud Kitchen: The Future of Restaurant Industry?

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Last updated: 2022/07/29 at 4:59 PM
SIA Editorial Team
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It’s no secret that the food industry is always on the lookout for new channels to promote & market themselves. Cloud kitchens are just one such concept that has become a mainstay in the food industry, with growing popularity across states.

Food production is a complicated process that involves a variety of people, resources, and skills. Cloud kitchens have been designed to help restaurants from all over the world to meet their production needs without sacrificing on quality.

According to statistics, the Global Cloud Kitchen Market size is estimated to reach USD 71.4 Billion by 2027, with a CAGR of 12.0% from 2021 to 2027. This shows the immense potential this wonder format holds.

What is Cloud kitchen?

A cloud kitchen also called a ghost kitchen or virtual kitchen, is a commercial kitchen space that provides food businesses with the facilities and services needed to prepare menu items for delivery and takeout. Compared to traditional brick & mortar stores, cloud kitchens can offer the opportunity to do business without needing extensive overhead costs.

Cloud kitchens have all sorts of ways people can order their food. They have their own website with an ordering app, they can accept orders through the multiple delivery platforms, such as Swiggy, Zomato, etc.

It is essential to have a Point of Sales software that can take orders from different sources. With this system, you won’t have to spend time adding and calculating orders from different ordering services at the end of the day.

Also Read: 6 SaaS Startups That Are Redefining The Talent Solution Landscape

Here are 8 cloud kitchens in India that you must try

Rebel Foods

Rebel Foods, formerly known as Faasos, is the world’s largest chain of Online Restaurants. About five years ago, in 2015, they realized that 70% of Faasos customers had never seen their stores, which is when they launched and eventually established a multi brand, cloud kitchen model in India. Rebel Foods now a network of 4000+ Restaurants across 450+ Kitchens spread through 60+ cities across 10 countries and serving 2M+ customers.

Biryani by kilo

Biryani by kilo

Biryani by kilo is the biggest biryani delivery chain in India and delivers to 22 cities. The menu is made up of authentic biryanis, cooked specially in an earthen pot. They not only produce the final product for you, but they also handle production from start to finish and always make sure the dishes are presented with an enticing view.

BBK prefer to pre-book the orders or they will deliver in 90 mins, as each Biryani order is cooked fresh for every individual order.

Meat Stock Exchange

Meat Stock Exchange

MSE focusses on procuring the best quality, fresh, hygienic handpicked raw meat and other ingredients. Our team checks, cleans, prepares, packs and delivers to your doorstep.

Meat Stock Exchange (MSE) consumers get the most compelling Meat Buying experience. 

MSE procures the Best meat from only Institutional farmers and fishermen. We sell only Handpicked Delights in Raw, Semi Cooked and Ready to eat state at a great price value till your doorstep.

MOJO Pizza

MOJO Pizza

The founder of MOJO Pizza and the team always had one thing in common: Their love for PIZZA. All members of the MOJO Pizza team did a lot of experimentation and research to find out what was missing in pizza, which was crucial to making it tastes amazing. After months, they finally found their answer, it was the toppings. It’s hard to find a decent pizza with toppings these days, but MOJO have really hit the nail on the head with their pizzas. Try them for yourself and see if you agree! Currently, they have 120+ stores across the country.

 

Hoi Food

Hoi Food

Hoi Food Concepts Pvt. Ltd. is the fastest growing network of cloud kitchens in India. With over 150 outlets across Delhi NCR & Bangalore, and more than 3 million meals served, we’re everyone’s favourite desi meal bowl company. We’ve recently launched a new e-commerce platform, hoipure.com that caters to the frozen snacks and gourmet food segment.

Cross-Border Kitchens

Cross Border Kitchen is an Indian company with 3 kitchens and 9 of the latest food delivery brands to choose from. Their kitchens are located in Delhi-NCR and they have a vast list of cuisines to pick from, such as Biryani Central, BroMomo, Aim Burger. Cross Border Kitchen constantly strive to utilize culinary art, technology, marketing and operational excellence to deliver a memorable gourmet experience. Cross Border Kitchen believe the best stories, the most memorable laughs, and the fondest memories are shared over food. Which is why they are meticulous about every tiny detail that goes into the brands; starting from food, to kitchen operations, best-in-class food preparation practices, to packaging.

Samosa Party

Samosa Party are on a mission to take Samosas to the world. They serve Hot and Crispy samosas in 15 varieties with freshly made condiments and accompaniments. Now indulging in samosas doesn’t need to come at the cost of hygiene as their chefs follow strict food safety and hygiene protocols at every step while preparing delicious, authentic and 100% preservative free samosas.

Bigspoon foods

Bigspoon foods are an omni-channel multi-brand Cloud kitchen start-up, operational since September 2019 and headquartered out of Ahmedabad. Their main focus is on tier-2 markets, with a vision to minimize the delta between fine-dine and home-delivery experience for the customer and make great food accessible to all. Currently, they have four live brands under the Bigspoon umbrella – Makhni Brothers (Authentic North Indian Cuisine), Meals101 (Chinese and Global Meals-for-one), Oven & Grill (American Fast-food) and our latest offering, Thali Central (Thali meals ) and have a presence in 15 cities across Gujarat, MP, Maharashtra, Punjab, Telangana, Haryana, UP and Rajasthan.

What is required to start a cloud kitchen business

Strategic location: The pros of a cloud kitchen are fairly low-cost and the most important attribute will be finding a reliable location for your business. This can really help you stand out from competition and make your business more successful. You need a location where you have the essential utilities and it is sensible to cater to a particular set of demographics. The place doesn’t need to be very accessible but it should be easy for you to deliver from and easy for customers in high demand zones to get too.

Licenses: Customers are unable to visit the physical store to see what kind of standards and hygiene you maintain, so there is always a level of skepticism. By providing licenses, customers can be reassured that the standards are really high at your location. Having the correct licenses is a must when you’re starting a cloud kitchen. You’ll need to look into FSSAI licenses, fire licenses, trade licenses, for instance. And then also, have GST registration.

Point of sale technology: You need an organized system for capturing orders and/or clients, so that you can sort through everything. Since there are many different places where orders come in, it’s important to keep track of them. Point of sale software can help you do this accurately and efficiently.

Equipment & packaging: When delivering food items, you should be aware of the kind of packaging you’re using to transport them and also how it can represent your business. If done properly, the type of packaging used could not only keep your food fresh & safe but also speak volumes about your company’s standards.

So, put thought into the way you package your food because that will affect how you do business

Staff: It depends on what type of restaurant you have and the size. You need to decide how many chefs or helpers you will need based on the food items and your business model. One option is to start small with a part-time employee. Mostly, cloud kitchens work with small staff size.

Have we missed any amazing cloud kitchens in your list? Let us know in the comments below.

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