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Marketing In Asia > Blog > Marketing > Buzz > Celebrating International Women’s Day 2023 with Google Doodle’s
BuzzMarketing

Celebrating International Women’s Day 2023 with Google Doodle’s

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Last updated: 2023/03/08 at 3:17 PM
Divya Dubey
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People all over the world celebrate International Women’s Day on March 8th of each year. It is a day to recognise the achievements of women, celebrate their contributions to society. Raise awareness about the struggles and challenges they face. The United Nations’ theme for this year is “DigitALL: Innovation and technology for gender equality,” emphasising the contribution of technology to the advancement of women’s rights and the closing of the digital gender gap. The Google Doodle, meanwhile, honours the various ways in which women help one another. Advance and enhance their quality of life.

Google doodle
Source: Google

The Value of Women Helping Other Women The Google Doodle for International Women’s Day in 2023 features women in a variety of occupations, including those of a doctor, politician, protestor, mother, and stargazer. The picture serves as a representation of the various ways that women support one another. From fighting for change on important issues to serving as one another’s most important sources of support during the motherhood stage. The theme for this year, “women supporting women,” is particularly poignant because it emphasizes the value of women coming together to research, educate themselves on, and fight for their rights. Alyssa Winans, the creator of the Google Doodle. Thought about all the ways in which other women had helped her and the experience and advice her older sisters had given her.

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It serves as a reminder that women can achieve great things and lower barriers to their success. When they support one another. Innovation and Technology: Promoting Gender Equality The United Nations chose “DigitALL: Innovation and technology for gender equality” as the theme for International Women’s Day in 2023, highlighting the contribution of technology to the advancement of women’s rights and the promotion of gender equality. The digital gender gap continues to be a significant obstacle to women’s empowerment. Even though technology has the potential to completely change the lives of women. By granting them greater access to healthcare, education, and employment opportunities. In addition to having access to the internet in 259 million fewer women’s hands than in men’s. Women are underrepresented in careers in science, technology, engineering, and mathematics (STEM), according to the United Nations.

Google doodle
Source: Google

This exclusion has significant costs because it restricts women’s ability to innovate and come up with solutions. That address their needs and advance gender equality. Women must be a part of the technology industry for gender equality to improve. The digital gender gap must be closed, and women must have access to technology, education, and STEM-related training. This will make it possible for women to fully join the digital economy, become financially independent, and follow their dreams.

Longstanding issues facing women In addition to recognizing the accomplishments of women and the potential of technology to advance gender equality. It is critical to address the persistent problems that women face, such as violence and poverty. According to the World Health Organization, almost one in three women worldwide experience physical or sexual abuse at some point in their lives. Underscoring the urgent need to address violence against women. In addition to being a violation of human rights, violence against women also prevents women from accessing sex education. Having equal access to the workforce, and exercising their reproductive rights.

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It is very important to find solutions to these problems and build a society. On International Women’s Day, we acknowledge the contributions of women to society and celebrate their accomplishments. It emphasizes how crucial it is for women to band together, fight for their right. Advance gender equality through innovation and technology. While recognizing the potential of technology, we must also deal with the persistent problems that women face. Such as violence and poverty. Only by working together can we create a world where women are valued, respected, and empowered to reach their full potential.

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    DivyaDubey March 8, 2023 March 8, 2023
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    By DivyaDubey
    Marketing and Digital Branding Consultant with experience across Insurance, HealthTech and Digital Media Industries.
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