Writing A Blog Through The Perception Of A Beginner
I started to realise that there is a vast difference in writing for the flair of it and writing to gain profit, though both are to market my product. The…
Mobile Muslim: 5 Crucial Things To Understand When Building Content As A Religious-Based Brand
On the Internet, content is definitely king. This means choosing the most relevant keywords for each article is of paramount importance because we would want first-time visitors to become repeat…
Dear PR Practitioners, Have We Gone Digital Or Are We Just Lazy?
Excuse the blunt question posed in a title. Normally public relations practitioners are more diplomatic in their phrases but I guess that’s why we suffer in the long haul. There’s…
The Journey Of A Digital Marketing Hitman, 6 Real-Life Lessons To Be Learned
I have been in the Marketing industry like almost forever. I graduated from a local university up north called Universiti Utara Malaysia back in 1997 majoring in Marketing and I…
PR Pitching 101: What We Can Learn From Malaysia’s Sweethearts
However, learning should not be limited to PR and branding managers and executives alone. In fact, thereâs just as much as you can learn from your KOLs and social media…
What If Your Social Media Marketing Problem Isn
Joy Abdullah tagged me a great article on LinkedIn the other day, sharing me about a brilliant piece written by Josh Hoffman. As usual, each content that I got tagged,…
Does LinkedIn Matter To Our Personal Branding? Answers From These LinkedIn Power Users Will Inspire You.
LinkedIn matters. That’s my personal take. I said so because everything that I’ve experienced here on LinkedIn are all positive ones. I’ve shared my real-life professional journey, thoughts and opinion…
Suria FM, AirAsia and MATRADE Are Still Relying On This Marketing Method For Conversions
Of late, I began to work on the video content to quickly balance out with my articles and infographics side. My recent video interview was with Shahida Azad Jamaluddin, Suria…
5 Obvious Reasons Why Your SEO Doesn't Bring Any Sustainable ROI At All
Before you pull that plug, perhaps you haven't been briefed of what the heck search engine optimisation or SEO is and understand a list of facts about it. You can…
These Marketing Tricks Might Help You Get More Sales Without Spending A Single Cent On Facebook
A couple of days ago I came across an interesting article from Hindustan Times, mentioning that Facebook Inc shares could rise 16% to $200 within a year, as it expands…
While Others Are Adding Up Their Connections and Followers, I Build Engaging Community Instead
Do you know what a community is? It is a group of people who are just a step away from being paid customers. That’s what they are. Community is a…
6 Greatest Things I Learned From Running Digital Marketing Campaigns For Two Global Trade Shows
Sincerely, I never actually dreamed of managing global exhibitions. The normal digital marketing gigs I usually have are all from the typical product and services based corporates and SMEs mostly.…
Digital Marketing: Quotes of the Week
1 I’m not sure if you realise this or not but here’s a fast fact for all of us to swallow. Western, Japanese, Korean and Chinese large powerful brands are…
How to Write For Human, But Optimise It For SEO?
The question is simple but the answer to it isn’t. Search engines such as Google, Yahoo and Bing prefer long-form articles. We are talking about at least 1,500 to somewhere…
