Memanfaatkan Analisis SWOT Dalam Memperkasa Strategi Pemasaran
Bagi kebanyakan organisasi perniagaan yang terancang, Analisis SWOT atau SWOT Analysis memainkan peranan penting untuk mengenalpasti tanda aras dalam menambahbaikkan strategi pengurusan, pemasaran, produk dan perkhidmatan disamping persediaan terhadap sebarang…
How to Write Blog Posts That Generate New Client Leads
The goal of any content marketing initiative is to generate new potential client leads. Julie Neidlinger, writing in Single Grain, explains that: “There’s a general misunderstanding among most bloggers:…
Reprise Crowned Champion Of Google Malaysia’s Fourth ‘Agency Quiz Night’
The ‘Google Agency Quiz Night’ returned for its fourth iteration, which saw agencies competing against each other in a game show-style contest. Digital marketing agency Reprise Digital Malaysia rose up…
Marketing In Asia Appoints Khushboo Nangalia As Partner For India
Marketing in Asia magazine, a community-driven online marketing magazine based in Kuala Lumpur recently announced the appointment of Khushboo Nangalia as its partner for India. The magazine is known for…
Tukar Jenama: Jangan Bagi Sebab
Baru-baru ini salah satu dari pelanggan lama agensi media sosial saya menghubungi saya untuk kembali menggunakan khidmat kami. Setelah hampir 6 bulan khidmat pengurusan media sosial kami dihentikan, kini dia…
Get To Know Elise James-Decruise, VP Of Multicultural Marketing & Inclusion At MediaMath
Elise, I am very interested, and I am sure our readers are too. Can you walk us through – what is your role as MediaMath’s Head of Multicultural Marketing &…
Seducing Colonel Sanders
I Love You, Colonel Sanders! is a new video game that will put you in the shoes of a student who has to succeed in culinary school while trying to…
Dubai Tourism Launches New Campaign Starring Popular Chinese Emoticon “TUZKI”
Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has announced a partnership with Turner Asia Pacific, a WarnerMedia company, to launch a new digital campaign starring the popular Chinese…
Say What? What SEA Marketers Need To Know About Digital Voice Assistants
Author, Redickaa Subrammanian Brands are always on a mission to engage customers and prospects in meaningful dialog. With digital voice assistants, they can literally do just that. As digital voice…
5 Content You Should Start Working On Before Launching An Online Business
Spare yourself from all that trouble, here are 5 content you should have when starting an online business. Gone are the days when starting up a business means finding the…
Konsisten Penting Di Media Sosial
Mempunyai jenama yang kukuh dan berkredibiliti tinggi, yang diikuti oleh beribu-ribu malah berjuta orang di media sosial memang seronok. Siapa yang tidak suka dirinya menjadi popular seakan-akan selebriti sebenar atau…
Finally, The Truth About Facebook Ads and Boosting Posts
Select the campaign objective that correspond to those results and start seeing the campaign results youâve been wanting. I get to speak with a lot of entrepreneurs from different industries…
Etika Group Wins Asia’s Best Employer Brand Awards 2019-2020
Etika Group of Companies (Etika) has won the Asia’s Best Employer Brand Awards 2019-2020 at the Employer Branding Awards 2019 held recently in Pan Pacific, Singapore. One of Malaysia’s leading…
Synergy’s “Consumer Insighting & Storytelling Conference – The Next Frontier”: Getting Ahead in the Expectations Economy
“We now live in the expectation economy wherein customer expectations will be set by the best in class: design, customer experience, service, quality, price etc. We need to anticipate future…
IKS: Kenapa Pemasaran Digital Mengecewakan?
Memang menjadi perkara biasa bila ada pemilik perniagaan bersaiz kecil dan sederhana merungut tentang strategi pemasaran digital mereka yang ‘kurang’ menampakkan kesan terutamanya kepada jualan walaupun setelah berbulan-bulan cubaan untuk…
