Reuters Wins SOPA Award for Public Service Journalism for “Erasing the Rohingya” Story
Reuters wins the top award for second year in a row. The Associated Press wins Scoop Award for story on first gene-edited babies. Panel discussion on #MeToo looks at what’s…
Prioritise Your Internal Clients And The Rest Will Follow
By Christie Chua The number one concern for most businesses – especially small to medium-sized ones – is keeping their clients happy. Clients who are happy with your products and…
Waze Shares Traffic Predictions For Hari Raya 2019!
As the holy month of Ramadan comes to an end, a new battle is on the horizon; the “Balik Kampung” trip home to celebrate Hari Raya. Here are some Waze…
How A Leadership Coach Builds His Connections, Confidence and Credibility Through LinkedIn
Let’s learn from the best in the world, talk to experts, and highly knowledgeable people who can help us grow. His insights on leadership are invaluable. His humility as an…
GroupM
New end-to-end offering enables brands to run AI-powered content marketing campaigns beyond social channels to achieve real outcomes for marketers GroupM, WPP’s media investment management group, today announced the Asia…
The Digital Transformation Of Bangladesh
The digitalisation impact on Bangladesh, as a developed country, is beyond words. There are people who do not have a home to live in and roam around like vagabonds, yet…
How To Become A Digital Professional
Don't be afraid to seek help, collaborate and outsource but make sure deliverables are met according to timelines. I have my corporate experiences to thank for the structure, learning, and…
Get To Know Ho Lee Yen, AIA Singapore’s Chief Customer & Marketing Officer
Lee Yen, AIA is the largest public listed pan-Asian life insurance group. For the sake of some of our readers who are not too familiar with the history of AIA,…
Socialbakers: Brands That Received The Most Laugh Reaction On Facebook 2018
In this day and age where people all around the world are interacting across cultures and languages, there’s always one expression that can transcend all linguistic boundaries – the laugh! …
The 3 Stages Of Growth And How PR Helps
A common mistake that many new businesses make is failing to differentiate between marketing and public relations and therefore only putting resources into the former than the latter. Given their…
Top YouTube Ads People Watched in APAC, April 2019
April’s most-watched ads used lighting in playful, eye-catching ways to create lasting impressions on viewers. For instance, Hyundai Australia and Sega Japan set neon tones against dark canvases to highlight…
Google Doodle Celebrates Malaysian Legend Sudirman Arshad
Just in case you didn’t notice, last Saturday Google celebrates Sudirman Haji Arshad with a special Doodle in honor of his illustrious contribution to Malaysia’s entertainment scene. Born in Temerloh,…
Marketing Of Talent And Expertise From The Academic Production Line
Author, Jasni Sabri The University is a producer of highly educated and talented human beings to fulfil the current and future knowledgeable workforce for the country and the solution providers…
Socially Responsible Marketing: Sustaining Handicrafts Through Socially Responsible Gift Giving
Author, Wee Yu Ghee How much do corporations spend annually on gifts giving? Most common giveaways at company events including seminars, workshops, conferences and exhibitions are none other than the…
This Is How Marketing Research Findings Promote Translational Impact
Marketing research findings can promote translational impact and commercialisation of innovations such as products, services and technical know-how so that the benefits of the University-academia-community-country interactions go beyond discussion by…
