Agoda Launches Global Brand Film As part Of ‘GoLocal’ Domestic Travel Campaign
Digital travel platform Agoda will be launching its first global brand film spot that focuses on domestic travel on June 26 th to support “GoLocal”, its biggest integrated campaign to…
Stay Connected More Easily With Meet In Gmail On Mobile
Video calling has become an integral part of our work and personal lives, and will likely continue to be for the foreseeable future. Last month, Google Meet was made free and…
Get To Know Cindy Burdette, CEO And Founder Of AllCare.io
For the longest time in the Philippines, the traditional employment setting only allowed regular employees to enjoy the benefits of premium healthcare. With more than two million Filipino freelance workers today…
Agoda’s ‘GoLocal’ Campaign Set To Boost Domestic Travel
Agoda has launched its biggest integrated campaign, “GoLocal”, aimed at stimulating domestic tourism across its Asia Pacific and global markets, and has signed up thousands of hotel partners in the…
Verizon Media’s DSP Awarded TAG Certification Against Fraud
Verizon Media announced that its industry-leading, omnichannel DSP has been awarded the Trustworthy Accountability Group’s (TAG) Certified Against Fraud Seal for 2020. To build trusted partnerships with advertisers and publishers,…
Shopping Apps See 40% Boost In Purchase Rates, Mobile Shopping Moves To The Consumer Forefront
Adjust, the global app marketing platform, has released a new report on the rapidly-growing market of mobile app commerce in partnership with Liftoff, the leader in mobile app marketing and…
Tips For Running A Successful Small Business
Empowering your customers helps them become more loyal to your brand A small business may not have the same resources that a large company has. However, that may actually be…
Customer Engagement: The Targeting Endgame
The terms of engagement have changed and thus the focus on content, positioning, partnerships, and emotional selling as customer engagement points (CEP) have emerged just as the USP to drive…
Kantar
Kantar announces the launch of the 2020 Asia Brand Footprint. The key findings of the report include the five emerging consumer trends across Asia that influence buyer behaviour. Based on these new…
Revival Of Global Tourism – Hope Amid Uncertainty
Southeast Asia provides the silver lining to the tourism industry with efficient control and management of the Covid19 pandemic which reflects the resolve and determination of the people involved in…
Yahoo And The GEANCO Foundation Present Global Podcast Series “STOR14S”
Yahoo, part of Verizon Media, and The GEANCO Foundation have announced the launch of “STOR14S,” a new global podcast featuring children’s short stories narrated by a renowned cast of leading…
Indonesia-Based ‘Fabelio’ Announces US$9 Million Series C1 Funding To Take On IKEA
Fabelio is one of Indonesia’s top furniture brands. It has successfully raised US$9 million as part of its ongoing Series C Round, led by AppWorks and MDI Ventures and Endeavour…
Deliveroo Further Support Its Restaurant Partners With “Reunion Soon?”
Deliveroo’s latest campaign aims to support restaurants and elevate consumers’ dine-in experience in phase two of Singapore’s post-circuit breaker reopening Deliveroo has also introduced further marketing support for restaurant partners…
iPrice Group Appoints New Ceo As Company Positions To Ride Online Shopping Wave
iPrice Group, South East Asia’s leading product discovery and comparison platform, has appointed Paul Brown-Kenyon as its new Chief Executive Officer. Previously iPrice Group’s President and Chief Operating Officer, Mr.…
How TikTok Analytics Can Boost Your ROI
Between May and November 2019, advertising spent on TikTok spiked 75 times according to the Singular ROI Index, a research that identifies top ad networks based on Return on Investment…
