A Study By WISESIGHT: COVID19 MCO Impact On Malaysians Week 5
With the numbers decreasing in the 3rd phase of MCO, Netizens are hopeful for the end of MCO while businesses are preparing to resume operations and fight for survival. The…
AppsFlyer’s State Of Finance App Marketing
Indonesia is number 2 globally for finance app installs, with almost 11 out of 100 app installs in the country being a finance app. Loan apps form the biggest segment…
Dress To Impress: Building A Lasting Impression With The Right Colours
First impressions are brutal, let’s face it. All it takes is seven seconds for someone to build a first impression of you, and the worst part is, there won’t be…
Get To Know Scott Friedman, The Motivational Humourist
Many of us would agree that being motivated is a key attribute to be a happy employee. A happy employee contributes to a productive organisation. A productive organisation portrays a…
AXA Launches Global Solidarity Challenge To Support Intensive Care Units In 60 Countries
In response to the unprecedented global health emergency arising from the COVID-19 outbreak, AXA has launched with 101 Fund a global solidarity challenge on social media that enables all its…
Duduk di Rumah Dan Sokong Perniagaan Tempatan Dengan ‘Ramadan bersama Mudah.my’
Mudah.my, Malaysia’s Largest Marketplace, telah memperkenalkan inisiatif baharu untuk menyokong perniagaan kecil dan mikro melalui kempen “Ramadan bersama Mudah.my”. Objektifnya ialah untuk membantu peniaga berhubung dengan pembeli secara efektif dan…
New Study From Adjust Shows App Economy Resilient In The Face Of COVID-19
The outbreak of COVID-19 has upended economies throughout the world, but one in particular has shown extraordinary resilience: the App Economy. Global SaaS company Adjust’s annual App Trends 2020 report,…
Computing Target Cost Per Lead
It’s important to have a clear benchmark to work with I got the chance to answer this question in a group and I thought of sharing it here in case…
Ramadan 2020 Data Trends for Marketers In Singapore, Malaysia And Indonesia
Ramadan 2020 represents a time of unprecedented challenge for consumers and businesses alike. Last month, ADA, a data and artificial intelligence company that designs and executes integrated digital, analytics, and…
Ampverse Partners With Unruly To Amplify Gaming And Esports Impact In Southeast Asia
Gaming and esports media company Ampverse today announces its partnership with video ad tech company Unruly, combining data-driven insights and content creation to fuel media amplification of gaming and esports…
Now There’s A BPO To Help Extend Your Product/Service Life Cycle
Everise, a next generation BPO that is disrupting the industry by tech enabling customer experience, has received a trademark for its leading Systematic Insights® program and methodology. The company helps…
8 Marketing Secrets For A Winning Real Estate Listing
Question. Have you ever watched Ocean’s Eleven, Ocean’s Twelve and Ocean’s Thirteen, or perhaps Ocean’s 8 too maybe? If you must know, I watched all of them many times. Repeatedly.…
The Pivot To Digital: Insights From Cisco Live
Author, Mark Phibbs As shutdowns occur on a daily basis for the time being, an increasing number of employees are working from home. Businesses have been turning to video conferencing to…
Useful And Effective Ways Businesses Can Use Instagram For Marketing
Every business today, small or big, needs to make the best use of the social media platform for their brand and product promotion. This will help them to sustain and…
ZALORA Commits To Shaping A Sustainable Fashion Ecosystem In Southeast Asia
Recognising its unique position to positively influence Southeast Asia’s fashion ecosystem, ZALORA has released its Sustainability Strategy, establishing ambitious targets for 2022 and 2025. With this Strategy, ZALORA emerges as…