How Webinar Can Help Your Business?
I’ve been creating webinar campaigns every week for the last eight months and ever since I set up webinars using Zoom, I noticed something different this past week. The usual…
Get To Know Lisa Utzschneider, Chief Executive Officer, Integral Ad Science (IAS)
Lisa, when I first looked at your profile, I was blown-away. You are the recipient of many titles and awards – you are Adweek 50, Business Insider’s “Most Powerful Women…
Moving Walls Announces US Patent For Location-Based Media Audience Measurement
Moving Walls announced recently that the US Patent and Trade Office has awarded the company a patent US10587922B2 for “A System and Method for Viewership Measurement of a Particular Location…
Reaching Wider Audience With SHAREit
Marketing plays a major role in helping brands in identifying, anticipating and satisfying customer needs while also building a deeper connection with them. Marketing has been an ever evolving field…
Print Advertising: Does It Stand A Chance Against Digital?
How many times have we seen people posting their comments online with scanned copies of newspaper articles with highlighted sentences or encircled texts attached? This debate whether print advertising has…
April Digital Economy Index: How COVID-19 Continues To Shift E-Commerce Trends
Quarantined at home, U.S. consumers spent the month of April flocking to online channels to purchase goods and services. That’s according to this month’s Adobe Digital Economy Index (DEI), which…
Indonesian Cash Aid Isn’t Enough To Cover Monthly Expense In Pandemic Time
Government’s Cash Transfer Assistance (BLT) of IDR600,000 in the time of Covid-19 pandemic is not enough to cover Indonesian average per capita monthly expenditure. In some provinces, even the money…
Ikut Langkah Ini Jika Ingin Menjadi Autoriti Dalam Bidang Anda
Apakah itu autoriti? Ia bermaksud anda merupakan individu atau jenama yang sering menjadi rujukan penting daripada komuniti dalam satu-satu bidang atau industri. Anda dilihat mempunyai pengaruh, kepakaran, pengalaman dan pengetahuan…
Start With One
Being rather honest here, I have never been known to be the disciplined sort. In fact, I doubt the word ever existed in my vocabulary and I reckon I’d be…
Get To Know Arianne David, Founder Of Innovation Love
I remember selling my old Mitsubishi Lancer GLX one morning on a buy and sell platform 7 or 8 years ago. After creating a profile and composing my ad details,…
How A Technical Vocational School Embraced Digital Technology In The Midst Of COVID19
Kalagitnaan pa lang ng taong 2019, sinusubukan ko nang yayain ang lahat ng aking mga kasamahan sa trabaho na unti-unti nang pag-aralan na makapagturo online. Napapabilang kasi ang aming institusyon…
Embracing Raya Amidst CMCO With #RuangBaru
With the COVID-19 pandemic coinciding with the period of Ramadan and Raya season this year, Nippon Paint Malaysia (“Nippon Paint”) has launched the #RuangBaru initiative, aimed at empowering homeowners and…
Publicis Sapient Appoints Jaz Lim To Lead Experience Design
Publicis Sapient, part of Publicis Groupe and the world’s most advanced digital transformation company, today announced the appointment of Jaz Lim as Head of Experience. A strategic new hire, Lim…
4As Redoubles Training Efforts To Support The Industry While Scoring Successes Through Continued Advocacy
The Association of Accredited Advertising Agents Malaysia (4As) has announced a slew of free training webinars during the MCO period when many agency staff are working from home. Khairudin Rahim,…
A Spark Challenge – Run An ISO 27001 Audit Remotely
Auditing is a demanding task at the best of times. Spark Brighter Thinking (Spark) recently conducted their annual ISO 27001 surveillance audit for Singapore and Australia by coordinating team members…