AppsFlyer Report Finds APAC Exposed To US$945 Million In App Install Fraud In H12020
APAC, as compared with other regions, is traditionally more exposed to ad fraud and is responsible for nearly 60% of financial exposure to ad fraud worldwide Fraud in Southeast Asia…
Why The Fashion Industry In Southeast Asia Can Survive COVID-19’s Aftermath
We’ve all heard heartbreaking news after heartbreaking news because of this pandemic, and one of which will be (literally) cramping our style: our favorite retail brands are closing their physical…
Aqilliz And MyRepublic Create Blockchain-Based Loyalty Programme
Aqilliz, a technology company that specialises in blockchain-powered solutions for digital marketing, completed a loyalty programme pilot in partnership with multinational internet service and telecommunications provider, MyRepublic. Entitled MyRewards, the…
Value Of Quality Inventory In Driving ROI In Digital Advertising
According to a recent article, PepsiCo says the Covid-19 crisis has led it to become “more selective” in the type of advertising and marketing it runs, stopping activities that had…
Opportunities In Digital Infrastructure Space
With the growth of digital economy and with the advent of affordable and accessible digital tools, there have been a plethora of viable opportunities in the Internet and Digital space.…
Etika’s Santharuban Thurai Sundaram Named CEO Of Advend Group Of Companies
Etika Holdings (“Etika”), one of Malaysia’s most prominent Halal beverage companies, has recently appointed Santharuban Thurai Sundaram as the Chief Executive Officer of its newly acquired Advend Group of Companies.…
Lion & Lion Poised To Accelerate Growth With New Strategic Leadership Hire And Roles
Lion & Lion today announced the appointment of Ben Chew as the new Managing Director for Malaysia as present MD, Jeppe Carlsen assumes the role of Group Director, New Business…
dcafé digital Appoints Ralf Jacob To Its Board Of Directors
dcafé digital Inc, a global leader delivering OTT products, services & experiences, has announced that it has named media technology pioneer, innovator and former President of Verizon Digital Media Services, Ralf…
Authentic Conversations With Zu Anjalika Kamis Gunnulfsen
Zu Anjalika Kamis Gunnulfsen was crowned Mrs Singapore Globe in 2017 and was also featured as one of the most inspiring women in Malaysia where she is based at the…
Foodpanda PH Uses Traffic And Weather Signals To Display Curated Menu Items
As traffic picks up in the Philippines, Foodpanda – the mobile food delivery marketplace – welcomed audiences with a contextual Digital-Out-Of-Home (DOOH) programmatic campaign that uses traffic and weather triggers…
Own Your Name As A Website Even With Zero Business Ideas
As a website owner for eight years, I was shocked to have recently discovered that less than 1% of Malaysians have a website in 2020 based on an estimate by…
‘After School’ With YouTube Kids
Parents and caretakers, We know this isn’t the easiest time for you. You’re juggling work, life, kids and the state of the world today. The struggle is real for you…
First Homegrown Skincare Brand Becomes A Finalist In Sephora Accelerate 2020
Skinlycious is the only brand representing Singapore as part of Sephora Accelerate 2020. The six-month long programme is aimed at building a supportive community for women who are in the…
#ToOurFutureGenerations: Our Decisions Today Determine Our Legacy Tomorrow
Geneco seeks to instil the message that the decisions our generation makes today will have a part in the legacy we leave for future generations to come The campaign embodies…
