SEDANIA Innovator Berhad Advances Strategic Transformation to Drive Growth in Sustainable FMCG and Consumer Tech
PETALING JAYA, 29 August 2024 – SEDANIA Innovator Berhad ("SEDANIA" or "the Group") has unveiled its sixth-quarter and 18-month financial results for the period ending 30 June 2024, showcasing a…
Maximize Your Ad Campaigns: DoubleVerify’s New Guide Reveals How APAC Marketers Can Leverage Media Quality for Optimal ROI
DoubleVerify (DV), a global leader in digital media measurement and analytics, has unveiled an essential resource for advertisers across the Asia-Pacific (APAC) region. The guide, titled The Power of Media…
Dyson Unveils Cutting-Edge Hair Care Technology: Pre-Style Cream and Post-Style Serum with Chitosan Innovation
In a bold move that merges engineering with beauty, Dyson is set to launch their latest innovation in hair care: the Pre-Style Cream and Post-Style Serum. These products, debuting in…
Knight Frank Secures Exclusive Property Management Contract for The Logg in Kota Kinabalu
KOTA KINABALU, MALAYSIA - In a move that sets a new standard for property management in Sabah, K.T.I. Sdn Bhd, a subsidiary of KTI Landmark Berhad, has announced the appointment…
Wen Zhe Lim on the Future of Retail Media and foodpanda’s First-Party Data Strategy
In a rapidly evolving digital landscape, the advertising industry is witnessing a seismic shift toward retail media networks (RMNs) as brands seek to connect with consumers in more meaningful ways.…
Initiative Philippines Secures Century Pacific Food and Shakey’s Pizza Asia Ventures as New Media Partner
MANILA, PHILIPPINES – In a major victory for Initiative Philippines, a Fame & Flow agency within IPG Mediabrands, the company has officially been appointed as the integrated media Agency of…
Step Back in Time with Cadbury’s Nostalgic CHOCBUSTER Pop-Up Store in Sydney
Sydney, get ready to be transported back to the golden era of Friday night movie rentals, as Cadbury and Peters Ice Cream team up to bring the CHOCBUSTER pop-up store…
From Urban Jungle to Untamed Trails: Columbia Unveils Its Newest Store at Paragon Shopping Centre, Singapore
Singapore – Columbia, the renowned American outdoor sportswear brand, has officially launched its second store in Singapore at the Paragon Shopping Centre, strategically located in the heart of Orchard Road.…
The Hard Truth About Change Management in Advertising Agencies
In my 20-odd years working with agencies, particularly in advertising and creative sectors, one thing stands out: agencies love change. The excitement of strategising, dreaming up big ideas, and envisioning…
Luxury Redefined: Experience a Holiday Extravaganza with Resort World Cruise
As we chart a course through unparalleled luxury and boundless adventure, Resorts World Cruises invites you to experience the epitome of opulence and excitement. Here is where high-end Asian flair…
DDB Group Hong Kong promotes Adrian Tso to Chief Strategy Officer
DDB Group Hong Kong has promoted Adrian Tso from Head of Strategy to Chief Strategy Officer. It will be Adrian’s fifth promotion in the nine years he has been at…
CTOS Earns ISO/IEC 27001:2022 Certification, Boosting Credibility and Competitiveness in the Credit Reporting Sector
KUALA LUMPUR, 27 August 2024 – In a significant stride towards enhanced data protection, CTOS, Malaysia’s leading credit reporting agency, has earned the prestigious ISO/IEC 27001:2022 certification for its Information…
Lenovo Legion Expands Its Ecosystem with Innovative Gaming Accessories and High-Performance Monitors
Kuala Lumpur, 27 August 2024 – Lenovo continues to push the boundaries of gaming innovation with the latest additions to its Lenovo Legion ecosystem. This expansion introduces a suite of…
Salesforce Unveils Einstein SDR and Sales Coach Agents: Revolutionizing AI-Driven Sales in Southeast Asia
SINGAPORE, August, 2024 – Salesforce, the global leader in CRM solutions, has introduced two groundbreaking AI-powered agents—Einstein Sales Development Rep (SDR) Agent and Einstein Sales Coach Agent. These autonomous sales…
Elevate Your Mornings with Nespresso’s ‘Unforgettable Mornings’ Campaign: A Ritual in Self-Care and Mindfulness
Kuala Lumpur, 27 August 2024 – Nespresso is redefining the way we start our day with its latest campaign, "Unforgettable Mornings." This new initiative aims to turn the simple act…
