By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Marketing In Asia
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
    Marketing
    This category deals with best news and updates on marketing and branding news and events.
    Show More
    Top News
    employees brainstorming in office
    Are coworking spaces the best way to keep up the next generation of Malaysian workers engaged?
    2 weeks ago
    Ng Chew Wee, Head of Business Marketing, APAC at TikTok
    Marketing in Asia Presents an Exclusive Interview with Ng Chew Wee, Head of Business Marketing, APAC at TikTok
    4 weeks ago
    Stella Zhu
    How AI is Disrupting Advertising Production and Creatives
    1 month ago
    Latest News
    How conversational commerce benefits marketers
    1 day ago
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    2 days ago
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    6 days ago
    How retailers can prepare for the rise of Gen Zalpha
    1 week ago
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
    Startup
    News and articles from startup and venture investment world
    Show More
    Top News
    Japan’s Evolving Booze Culture: A Market in Transformation
    Japan’s Evolving Booze Culture: A Market in Transformation
    7 months ago
    text
    Safe Space™ announces partnership with National Healthcare Group as it continues to boost employee support and wellbeing
    8 months ago
    Sakshi Kalani Founder & CEO of Savy Click and Jaipur Unfolded
    AI-Powered Analytics: Sakshi Kalani on Influencer Marketing in 2025
    8 months ago
    Latest News
    Byron J. Fernandez: Minimize the stress of business crises with strong CX
    5 months ago
    Vedant Mahajan Acquires Stake in Flite: Transforming Event Technology with Innovation
    5 months ago
    Navigating the Digital Economy and Tax Challenges for SMEs
    6 months ago
    sehatUP Launches India’s First Integrated Digital Health Clinic, Pioneering Holistic Healthcare
    7 months ago
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
    Business
    News and press releases from business world of Asia
    Show More
    Top News
    employees brainstorming in office
    Are coworking spaces the best way to keep up the next generation of Malaysian workers engaged?
    2 weeks ago
    Andy See
    Marketing in Asia Presents an Exclusive Interview with Andy See, Founder and Managing Director of Perspective Strategies
    2 weeks ago
    Ng Chew Wee, Head of Business Marketing, APAC at TikTok
    Marketing in Asia Presents an Exclusive Interview with Ng Chew Wee, Head of Business Marketing, APAC at TikTok
    4 weeks ago
    Latest News
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    2 days ago
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    6 days ago
    How retailers can prepare for the rise of Gen Zalpha
    1 week ago
    Modern retail marketing technology solution allows businesses to deliver mind-blowing numbers of offers in real time
    2 weeks ago
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
    Society
    News and articles from and for societies around us
    Show More
    Top News
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    5 months ago
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    7 months ago
    Australia luxury property
    Australia’s Luxury Real Estate Market Soars as Affluent Buyers Seek Waterfront Dreams
    7 months ago
    Latest News
    From Taboo to Triumph: How Malaysians Are Transforming Their Intimate Health Journey
    2 months ago
    Top 5 Misconceptions About Antibiotics Malaysians Need to Stop Believing
    2 months ago
    Eagle Eye Reveals Impact of Loyalty Programs on APAC Retailers
    2 months ago
    Elevate Your Haircare in 2025 with Jung Beauty’s Luxurious Camellia Edition Treatment
    5 months ago
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Search
Technology
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
Other Pages
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Web Stories
  • Videos
  • Disclaimer
  • Terms of Service
  • Privacy Policy
© 2024 Marketing In Asia Sdn Bhd. All Rights Reserved.
Reading: AI to Revolutionize Customer Experience by 2027: Zendesk Report
Share
Sign In
Notification Show More
Latest News
The Marketing Society
The Marketing Society Welcomes New Board Member For Hong Kong Hub
Press Release
Denise Tham and Sari Trisulo
KC Global Media Asia Strengthens Leadership Team With Key Promotion And New Addition
Press Release
IAS
IAS’S 20th Media Quality Report reveals Ad Fraud is on the Rise, But Optimization Strategies Protect Budgets and Deliver Higher Performance
Press Release
SingaporeAI Week
100+ Events, From Prototype to Product: SuperAI’s Singapore AI Week (16-22 June) Unites the Global AI Ecosystem
Press Release
Sangeeta Mudnal
How conversational commerce benefits marketers
Branding Marketing
Aa
Marketing In Asia
Aa
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Startup Register & Login
Search
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Have an existing account? Sign In
Follow US
© 2023 Marketing In Asia Sdn Bhd. All Rights Reserved.
Marketing In Asia > Blog > Marketing > Research > AI to Revolutionize Customer Experience by 2027: Zendesk Report
Press ReleaseResearchTechnology

AI to Revolutionize Customer Experience by 2027: Zendesk Report

profile
Last updated: 2024/07/26 at 9:44 AM
Dr. Surbhi Sharma
Share
3 Min Read
AI to Revolutionize Customer Experience by 2027
SHARE

Singapore – The recently released Zendesk Future of AI-powered CX report forecasts a dramatic overhaul in the customer experience (CX) industry, driven by artificial intelligence. According to the report, 82% of Singapore’s industry leaders believe that AI will be a decisive factor in business success. Moreover, 78% foresee the demise of traditional CX methods.

A Radical Overhaul in CX

In the next three years, 90% of Singapore’s industry leaders anticipate a period of unprecedented change, fundamentally transforming CX. Craig Flower, Chief Information Officer at Zendesk, states, “In the near future, AI will play a role in all customer interactions, moving us beyond traditional, manual service to more advanced, technological-driven experiences.”

Adapting to AI-Powered Changes

Maureen Chong, regional vice president of Zendesk Asia, notes that consumers demand AI-assisted, personalized experiences consistent across all platforms. She adds, “CX leaders across Asia Pacific are feeling the pressure to adopt AI into their CX organization, with over 90% saying the pace of change is overwhelming.”

The New CX Organization

Zendesk envisions a future where CX organizations become leaner, faster, and more effective with AI at the forefront. This shift is expected to lead to smaller CX teams, as 74% of Asia Pacific industry experts predict a downsizing due to AI’s capabilities. In Singapore, 63% of experts foresee this reduction.

Also Read: The Evolution of Performance Marketing in Southeast Asia: Insights from Nopparat Yokubon, Country Lead at Moloco Ads

Transformative AI Integration

AI is set to handle 80% of interactions globally, allowing human agents to focus on complex tasks. This evolution will lead to integrated text, voice, and video interactions, with 87% of Singapore leaders believing in the feasibility of voice-activated self-service for all channels.

Enhanced Roles and Skills

AI’s impact on CX will reshape roles, requiring agents to develop technical skills and specialized knowledge. “Agents will grow more adept at using AI, gaining technical skills,” says the report, emphasizing the need for continuous learning and advanced problem-solving.

Strategic Roles for Admins

Admins will increasingly rely on AI tools to manage interactions and enhance team performance. This shift will enable them to make data-driven decisions and balance workloads between humans and AI, ensuring efficient operations.

The Rapid Pace of Change

The Zendesk report underscores the necessity for CX leaders to stay agile and ready for rapid advancements in AI technology. For an in-depth analysis, download the complete Future of AI-powered CX report from Zendesk.

About Zendesk

Zendesk is committed to powering exceptional service for everyone. As the leader in customer experiences, Zendesk combines AI agents, workflow automation, and human agents to help businesses deliver outstanding service. Learn more at www.zendesk.com.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

You Might Also Like

The Marketing Society Welcomes New Board Member For Hong Kong Hub

KC Global Media Asia Strengthens Leadership Team With Key Promotion And New Addition

IAS’S 20th Media Quality Report reveals Ad Fraud is on the Rise, But Optimization Strategies Protect Budgets and Deliver Higher Performance

100+ Events, From Prototype to Product: SuperAI’s Singapore AI Week (16-22 June) Unites the Global AI Ecosystem

How conversational commerce benefits marketers

MIA
Get Latest Job Updates on Whatsapp and Telegram
SCIKEY Logo
Whatsapp
Telegram
TAGGED: AI, future of CX, technology in CX

Sign Up For MIA Newsletter

Be keep up! Get the latest updates about the Marketing world delivered straight to your inbox.

    By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
    Surbhi Sharma July 26, 2024 July 26, 2024
    Share This Article
    Facebook Twitter LinkedIn Email Copy Link Print
    Share
    What do you think?
    Love0
    Happy0
    Joy0
    Surprise0
    Sad0
    Angry0
    Cry0
    profile
    By Surbhi Sharma
    Follow:
    I am PhD in Mathematics from IIT Roorkee currently working as a Market Research & Data Analyst. I have a demonstrated history of working with Startups & Corporates across private equity, e-commerce and software product industries.
    Previous Article Amazon Prime Video and the NBA Announce Landmark 11-Year Global Media Rights Amazon Prime Video and the NBA Announce Landmark 11-Year Global Media Rights Agreement Beginning in 2025
    Next Article Indian Streetwear Revolution: Gen Z Drives Explosive Growth in Fashion Scene Indian Streetwear Revolution: Gen Z Drives Explosive Growth in Fashion Scene
    Leave a comment Leave a comment

    Leave a Reply Cancel reply

    You must be logged in to post a comment.

    9.5k Followers Follow
    3.4k Followers Like
    1.1k Followers Follow
    214 Followers Follow
    208 Subscribers Subscribe

    Latest News

    The Marketing Society
    The Marketing Society Welcomes New Board Member For Hong Kong Hub
    Press Release 5 hours ago
    Denise Tham and Sari Trisulo
    KC Global Media Asia Strengthens Leadership Team With Key Promotion And New Addition
    Press Release 6 hours ago
    IAS
    IAS’S 20th Media Quality Report reveals Ad Fraud is on the Rise, But Optimization Strategies Protect Budgets and Deliver Higher Performance
    Press Release 6 hours ago
    SingaporeAI Week
    100+ Events, From Prototype to Product: SuperAI’s Singapore AI Week (16-22 June) Unites the Global AI Ecosystem
    Press Release 1 day ago

    PropertyGuru

    property guru

    You Might also Like

    The Marketing Society
    Press Release

    The Marketing Society Welcomes New Board Member For Hong Kong Hub

    5 hours ago
    Denise Tham and Sari Trisulo
    Press Release

    KC Global Media Asia Strengthens Leadership Team With Key Promotion And New Addition

    6 hours ago
    IAS
    Press Release

    IAS’S 20th Media Quality Report reveals Ad Fraud is on the Rise, But Optimization Strategies Protect Budgets and Deliver Higher Performance

    6 hours ago
    SingaporeAI Week
    Press Release

    100+ Events, From Prototype to Product: SuperAI’s Singapore AI Week (16-22 June) Unites the Global AI Ecosystem

    1 day ago
    //

    Get Asia to Notice You

    Quick Link

    • Contact
    • RSS Terms of Service
    • Policies & Standards
    • About Us
    • FAQ
    • Disclaimer
    • Terms Of Service
    • Privacy Policy

    Top Categories

    • Marketing
    • Startup
    • Feature Stories
    • News
    • People
    • Inspiration

    Sign Up for Our Newsletter

    Subscribe to our newsletter to get our newest articles instantly!

      Marketing In AsiaMarketing In Asia
      Follow US
      © 2024 Marketing In Asia. All Rights Reserved.
      • Disclaimer
      • Terms of Service
      • Privacy Policy