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Marketing In Asia > Blog > Business > News > Ex-Meta Leader George Chen Joins The Asia Group: New Era for Tech-Business Strategy in Asia
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Ex-Meta Leader George Chen Joins The Asia Group: New Era for Tech-Business Strategy in Asia

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Last updated: 2023/06/05 at 4:23 PM
Divya Dubey
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The Asia Group (TAG), a globally-recognized strategic advisory firm, has announced the appointment of George Chen, ex-Meta MD of public policy for Greater China, Mongolia, and Central Asia, as its new Managing Director for Hong Kong and Taiwan. This decision marks an innovative milestone in TAG’s growth journey. 

In his pioneering role, Chen is set to guide TAG’s business operations in both territories. His proven track record in assisting global corporations to overcome complex business obstacles, particularly those at the confluence of technology, national security, and supply chain resiliency, will be invaluable. His strategic partnership-building skills across the Indo-Pacific are also highly prized. 

This strategic expansion into Hong Kong and Taiwan is a testament to TAG’s dedication to fostering exceptional talent and supporting global corporations with their Asian interests, as per the official announcement. 

Chen transitions to TAG following his tenure as the leader of Meta’s region-wide policy operation based in Hong Kong. He not only spearheaded Meta’s policy approach related to China, but also steered the company’s supply chain-related policies across the Asia Pacific. 

Also Read: Leadership Shakeup at AWS India as President Puneet Chandok Steps Down 

Chen’s distinguished career also includes editorial and management roles at major media outlets in Hong Kong and Shanghai, such as South China Morning Post (SCMP), Reuters, and Dow Jones. He has served Reuters in international locations including New York, London, and Dubai. 

Chen’s appointment has been applauded by TAG’s top management. Kurt Tong, Managing Partner of TAG, acknowledged Chen’s deep insights into the prevailing opportunities and challenges confronting businesses aiming to excel in Hong Kong and Taiwan. Nirav Patel, TAG’s CEO and co-founder, expressed his excitement about the unique perspective Chen brings, particularly his ability to align business strategies with changing operating environments. 

Since 2013, The Asia Group has been a strategic advisor to global companies seeking to thrive in the Indo-Pacific. With a diverse team of consultants, former senior government officials, lawyers, and investment bankers, TAG delivers comprehensive market entry and expansion strategies. The firm is headquartered in Washington and maintains offices in Tokyo, New Delhi, Hanoi, and Shanghai. 

This news is based on information from the marketing-interactive website. 

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TAGGED: Asia Pacific, business strategy, George Chen, hong kong, Indo-Pacific region, market expansion, meta, public policy, tag, taiwan, technology, The Asia Group

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    DivyaDubey June 5, 2023 June 5, 2023
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    By DivyaDubey
    Marketing and Digital Branding Consultant with experience across Insurance, HealthTech and Digital Media Industries.
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