By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Marketing In Asia
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
    Marketing
    This category deals with best news and updates on marketing and branding news and events.
    Show More
    Top News
    Sangeeta Mudnal
    How conversational commerce benefits marketers
    1 month ago
    Andrew Monu, VP of Marketing, LinkedIn
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    1 month ago
    Ankita Thakur
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    2 months ago
    Latest News
    Marketing in Asia Presents an Exclusive Interview with Cris Tan, Associate Director, Publisher Development (SEA)
    1 month ago
    Time for ASEAN to Rethink a Single Currency Amid Global Trade Tensions
    1 month ago
    Marketing in Asia Presents an Exclusive Interview with Carine Chin, Head of Corporate Marketing, Etiqa Insurance Singapore
    1 month ago
    Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust
    1 month ago
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
    Startup
    News and articles from startup and venture investment world
    Show More
    Top News
    Japan’s Evolving Booze Culture: A Market in Transformation
    Japan’s Evolving Booze Culture: A Market in Transformation
    9 months ago
    text
    Safe Space™ announces partnership with National Healthcare Group as it continues to boost employee support and wellbeing
    9 months ago
    Sakshi Kalani Founder & CEO of Savy Click and Jaipur Unfolded
    AI-Powered Analytics: Sakshi Kalani on Influencer Marketing in 2025
    9 months ago
    Latest News
    Byron J. Fernandez: Minimize the stress of business crises with strong CX
    7 months ago
    Vedant Mahajan Acquires Stake in Flite: Transforming Event Technology with Innovation
    7 months ago
    Navigating the Digital Economy and Tax Challenges for SMEs
    7 months ago
    sehatUP Launches India’s First Integrated Digital Health Clinic, Pioneering Holistic Healthcare
    8 months ago
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
    Business
    News and press releases from business world of Asia
    Show More
    Top News
    Andrew Monu, VP of Marketing, LinkedIn
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    1 month ago
    Ankita Thakur
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    2 months ago
    Mary Reschar, Head of Product Marketing, Fluent Commerce
    How retailers can prepare for the rise of Gen Zalpha
    2 months ago
    Latest News
    Marketing in Asia Presents an Exclusive Interview with Cris Tan, Associate Director, Publisher Development (SEA)
    1 month ago
    Time for ASEAN to Rethink a Single Currency Amid Global Trade Tensions
    1 month ago
    Marketing in Asia Presents an Exclusive Interview with Carine Chin, Head of Corporate Marketing, Etiqa Insurance Singapore
    1 month ago
    Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust
    1 month ago
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
    Society
    News and articles from and for societies around us
    Show More
    Top News
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    6 months ago
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    8 months ago
    Australia luxury property
    Australia’s Luxury Real Estate Market Soars as Affluent Buyers Seek Waterfront Dreams
    8 months ago
    Latest News
    From Taboo to Triumph: How Malaysians Are Transforming Their Intimate Health Journey
    3 months ago
    Top 5 Misconceptions About Antibiotics Malaysians Need to Stop Believing
    3 months ago
    Eagle Eye Reveals Impact of Loyalty Programs on APAC Retailers
    3 months ago
    Elevate Your Haircare in 2025 with Jung Beauty’s Luxurious Camellia Edition Treatment
    6 months ago
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Search
Technology
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
Other Pages
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Web Stories
  • Videos
  • Disclaimer
  • Terms of Service
  • Privacy Policy
© 2024 Marketing In Asia Sdn Bhd. All Rights Reserved.
Reading: Ant International Launches “Embrace the Power of Small” Campaign, Supporting Nearly 100 Million MSMEs Globally
Share
Sign In
Notification Show More
Latest News
Clare Yardley
Enigma key creative hires continue as Clare Yardley joins as Head of Creative Services
Press Release
Christmas In July
What to Eat, Drink, and Cheer at Christmas in July Festival
Press Release
Mei Ling Yeow_Archetype APAC_Head of, Strategy and Innovation
Archetype APAC appoints Mei Ling Yeow as Head of Strategy and Innovation to drive service innovation and strategic transformation
Press Release
DoubleVerify
DoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices
Press Release
Guiness- Hiring
Guinness Is On the Hunt for Malaysia’s First-Ever ‘Chief Pint Officer’ (CPO)!
Press Release
Aa
Marketing In Asia
Aa
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Startup Register & Login
Search
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Have an existing account? Sign In
Follow US
© 2023 Marketing In Asia Sdn Bhd. All Rights Reserved.
Marketing In Asia > Blog > Marketing > Advertising > Ant International Launches “Embrace the Power of Small” Campaign, Supporting Nearly 100 Million MSMEs Globally
AdvertisingCampaignMarketingPress Release

Ant International Launches “Embrace the Power of Small” Campaign, Supporting Nearly 100 Million MSMEs Globally

profile
Last updated: 2024/06/27 at 12:16 PM
Hiren Lakadiwala
Share
4 Min Read
Ant International and Partners Support Almost 100 Million MSMEs, Launches Global “Embrace the Power of Small” Campaign
SHARE

Singapore, 27 June 2024 – On International MSME Day 2024, Ant International, a leader in digital payments and financial services, has announced its unwavering support for nearly 100 million Micro, Small, and Medium-sized Enterprises (MSMEs) worldwide. This commitment is bolstered through its expansive range of businesses and partnerships, including Alipay+, Antom, WorldFirst, ANEXT Bank, and the newly introduced bettr. Alongside, the company has launched its global campaign “Embrace the Power of Small,” celebrating the resilience and innovation of small businesses.

Empowering MSMEs through Digitalisation

Ant International offers a suite of solutions designed to empower MSMEs with digital tools, driving growth and innovation.

Alipay+, renowned for its cross-border mobile payments and marketing solutions, has expanded its global acceptance. As of June 2024, Alipay+ is accepted by over 90 million merchants across 66 markets, connecting businesses with users of 30 international payment partners. Notably, Alipay+ has integrated with national QRs in Singapore, Malaysia, and South Korea, driving a significant increase in transactions at MSME merchants.

Antom supports merchants in over 40 countries, providing seamless connections to more than 250 payment methods across 150 markets. Its D-store solution, which allows MSMEs to set up an online store within minutes, has seen a 27% increase in average monthly transactions in Q2 2024.

WorldFirst, serving over 1 million SMEs with international payments, is set to expand further into Southeast Asia and Europe. Meanwhile, ANEXT Bank has doubled its customer base year-on-year, with a significant portion comprising micro businesses. The introduction of bettr, a global digital lending service, further accelerates financial inclusion for MSMEs.

Driving Development through Industry Partnerships

Ant International’s dedication to MSME development is further evidenced by its collaborative initiatives. In Indonesia, the company, alongside DANA, is launching the second edition of SisBerdaya, aimed at empowering female micro-entrepreneurs. The 10×1000 Tech for Inclusion program, in partnership with the International Finance Corporation, continues to foster digital skills for future leaders, with impressive participation from developing markets.

Earlier this year, Ant International introduced Programme Sirius, supported by 13 Asia Pacific fintech leaders, to help MSMEs transition towards sustainability.

Also Read: Rocketfuel Entertainment Unveils Strategic Restructure and New Senior Appointments

Celebrating MSMEs with the “Embrace the Power of Small” Campaign

In celebration of International MSME Day, Ant International’s “Embrace the Power of Small” campaign highlights the inspiring journeys of three entrepreneurs:

  • Cholthicha Joyyangsuk (Numwan) from Thailand, who uses Alipay+ to accept mobile payments from tourists, expanding her customer base.
  • Lem Cheong, owner of The Hainan Story in Singapore, who utilizes Antom’s D-store for streamlined operations.
  • Lewis Ames, founder of Wrimes Cosmetics in the UK, leveraging WorldFirst for seamless international payments.

These stories will feature on out-of-home billboards, starting in Europe during UEFA EURO 2024, and will be showcased globally through TV and social media.

About Ant International

Headquartered in Singapore, Ant International is a pioneer in digital commerce, offering comprehensive digital payment and financial services solutions to businesses worldwide. In collaboration with partners, Ant International is dedicated to fostering growth for merchants of all sizes.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

You Might Also Like

Enigma key creative hires continue as Clare Yardley joins as Head of Creative Services

What to Eat, Drink, and Cheer at Christmas in July Festival

Archetype APAC appoints Mei Ling Yeow as Head of Strategy and Innovation to drive service innovation and strategic transformation

DoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices

Guinness Is On the Hunt for Malaysia’s First-Ever ‘Chief Pint Officer’ (CPO)!

MIA
Get Latest Job Updates on Whatsapp and Telegram
SCIKEY Logo
Whatsapp
Telegram
TAGGED: ANEXT Bank, Ant International, msmes

Sign Up For MIA Newsletter

Be keep up! Get the latest updates about the Marketing world delivered straight to your inbox.

    By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
    Hiren Lakadiwala June 27, 2024 June 27, 2024
    Share This Article
    Facebook Twitter LinkedIn Email Copy Link Print
    Share
    What do you think?
    Love0
    Happy0
    Joy0
    Surprise0
    Sad0
    Angry0
    Cry0
    profile
    By Hiren Lakadiwala
    As a Digital Marketing Executive with three years of experience, I specialize in Email, WhatsApp, and Telegram marketing. I uniquely blend technical expertise with marketing savvy to craft strategies that effectively engage audiences and achieve business goals. My passion lies in leveraging digital platforms to drive successful marketing initiatives, demonstrating a strong combination of technical knowledge and creative marketing skills.
    Previous Article Wee Sher Leen, Mathan Rajasingam and Syakireen Othman Rocketfuel Entertainment Unveils Strategic Restructure and New Senior Appointments
    Next Article Ascott Unveils Strategic Appointments to Accelerate Global Growth and Achieve S$500 Million Fee Revenue Target by 2028 Ascott Unveils Strategic Appointments to Accelerate Global Growth and Achieve S$500 Million Fee Revenue Target by 2028
    Leave a comment Leave a comment

    Leave a Reply Cancel reply

    You must be logged in to post a comment.

    9.5k Followers Follow
    3.4k Followers Like
    1.1k Followers Follow
    214 Followers Follow
    208 Subscribers Subscribe

    Latest News

    Clare Yardley
    Enigma key creative hires continue as Clare Yardley joins as Head of Creative Services
    Press Release 2 days ago
    Christmas In July
    What to Eat, Drink, and Cheer at Christmas in July Festival
    Press Release 2 days ago
    Mei Ling Yeow_Archetype APAC_Head of, Strategy and Innovation
    Archetype APAC appoints Mei Ling Yeow as Head of Strategy and Innovation to drive service innovation and strategic transformation
    Press Release 2 days ago
    DoubleVerify
    DoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices
    Press Release 2 days ago

    PropertyGuru

    property guru

    You Might also Like

    Clare Yardley
    Press Release

    Enigma key creative hires continue as Clare Yardley joins as Head of Creative Services

    2 days ago
    Christmas In July
    Press Release

    What to Eat, Drink, and Cheer at Christmas in July Festival

    2 days ago
    Mei Ling Yeow_Archetype APAC_Head of, Strategy and Innovation
    Press Release

    Archetype APAC appoints Mei Ling Yeow as Head of Strategy and Innovation to drive service innovation and strategic transformation

    2 days ago
    DoubleVerify
    Press Release

    DoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices

    2 days ago
    //

    Get Asia to Notice You

    Quick Link

    • Contact
    • RSS Terms of Service
    • Policies & Standards
    • About Us
    • FAQ
    • Disclaimer
    • Terms Of Service
    • Privacy Policy

    Top Categories

    • Marketing
    • Startup
    • Feature Stories
    • News
    • People
    • Inspiration

    Sign Up for Our Newsletter

    Subscribe to our newsletter to get our newest articles instantly!

      Marketing In AsiaMarketing In Asia
      Follow US
      © 2024 Marketing In Asia. All Rights Reserved.
      • Disclaimer
      • Terms of Service
      • Privacy Policy