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10 Great Blogging Platforms For Businesses

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Starting a blog can be daunting, especially if you’ve never done anything like it before. Fortunately, starting a blog isn’t as difficult as you would imagine. You may go from having never constructed a website before to having a fully functional blog in a matter of hours. A blog is a website largely focused on written content.

Starting a blog can be daunting, especially if you’ve never done anything like it before. Fortunately, starting a blog isn’t as difficult as you would imagine. You may go from having never constructed a website before to having a fully functional blog in a matter of hours. A blog is a website largely focused on written content. Each of these bits of written content is referred to as a blog post. From personal blogs to corporate blogs, and even large blogs like the Huffington Post, there are blogs on almost every topic imaginable. Blogs are distinct from other websites in that they are mostly composed of blog posts. On the other hand, quality blogs have served as the cornerstone for many successful internet businesses. Blogging gives you the opportunity to build a focused audience to whom you can sell products, services, or courses. You can convert a blog into an online brand with the correct web hosting bundle and content.

Passion is required of bloggers, especially those who work on personal blogs. Passion will keep you going and help you stand out among the sea of other bloggers. Starting a blog can be time-consuming and difficult, especially if you work full-time and want to do it as a side hobby. You’ll need that willingness to keep you going when you’re strapped for time and imagination. When you care about the subject, though, it will reflect in your writing. Furthermore, with so much interest in your field, you’ll be able to easily come up with fresh themes and find new ways to entertain and educate your audience.

Here are some business blogging platforms that you can use to kickstart your blogging journey. To find out about blogging on Shopify, click here.

 Is Blogging Still Profitable In 2022?

Even though blogging is still a great idea in 2022, the way people (readers) view blogs has changed dramatically. A personal blog where you share your opinions would be a big hit in 2014, but that may not be the case in 2022. However, this does not rule out the possibility of blogging. It simply means that creating a successful blog will require more than just penning your thoughts and sharing them with the world. With the arrival of big platforms like Youtube, TikTok, Twitch, and a slew of other social media apps, it’s only logical that bloggers would be impacted by this new wave of technology that has rattled the virtual world. Then there’s the rise in the number of other bloggers over time. Millions of new blog posts are published every day! To avoid being suffocated and forgotten, you must elevate your game and ensure that your material is valuable to your audience.

Why Is Blogging Worth Doing in 2022?

1. Promoting your business

Blogging can be beneficial to your business regardless of what industry it operates in. Blogging attracts readers, and once you have them reading your content, you may have the opportunity to form a bond with them. Those are the folks who will be interested in learning more about what you do and helping you grow your other enterprises. Consider blogging to be your company’s drive-thru window. Businesses that decided to blog have, in the past, had a remarkable 97 percent gain in links when compared to businesses that did not have a blog. The reality is that blogging can increase your business’s lead generation and open numerous doors for you, not only by bringing you more clients but also by allowing you to develop your brand.

2. Establish Your Expertise In A Specific Subject

You can position yourself online and even work as a mentor or coach if you are an expert on a given subject or have a specific area qualification. Because there is such a high demand for new abilities on the internet, and everyone has something to teach, a blog can be a terrific venue to share your knowledge. Blogging might also help you gain professional credibility. This is a fantastic opportunity for folks to see what you’re capable of.

3. Making Money

There are a variety of methods to make money with a blog, but the best benefit is the independence of being your boss. How much you can do will be determined by the traffic to your site, the methods you employ to monetize it, and how you choose to make money from your blog.

4. Create A Stream Of Passive Income

Passive income is a method of earning money without exchanging your time for money. You’ll be able to make money while you sleep if you use passive income. There are numerous strategies to generate passive income streams. When it comes to blogging, you must first put in the effort by publishing high-quality material, increasing traffic to your site, and adopting revenue-generating strategies. It is entirely possible to make money from your blog through passive income, and many bloggers do so.

5. Promote Your Mental Wellbeing

When it comes to the advantages of owning a blog, this is arguably one of the least mentioned. Even though blogging is an excellent way to earn money online. The advantages of running a blog are not limited to the financial aspect; they also include the health benefits. Writing is already a terrific method to improve your mental and physical health, but following a passion offers you a sense of purpose and success. It also allows you to help others, allowing you to make a difference in the lives of your readers.

What platforms do successful bloggers use?

1. WordPress.org

WordPress.org is one of the best blogging platforms for business that lets you create a unique website. It is also the most widely used blogging platform, powering over 35% of all websites. Not to be confused with WordPress.com, WordPress.org is self-hosted, which means you set up and operate the system yourself rather than relying on the blogging platform to handle the technical parts. In terms of functionality, this distinction provides for more customization and flexibility. If you ever want to turn your blog into a membership site or an e-commerce site, for example, WordPress.org may be readily extended without having to start from scratch. Because of the 50,000+ plugins it supports, WordPress is a great platform to use. These plugins expand the possibilities of your blog and might help you optimize its performance to meet your objectives. Find out how to set up a WordPress blog here.

2. Squarespace

Squarespace is a common drag-and-drop website builder for webmasters with some experience. It is great for creatives who want to display their work but don’t have coding expertise. It is known for gorgeous, modern, and well-picked template designs. Squarespace’s code-free builder makes it relatively simple to use, but Wix, its major competition, is perhaps much simpler (though more difficult to use well). If you want to create an image-heavy blog, such as a gallery or portfolio, you should look into Squarespace. All you must do to get started in blogging is sign up, pick a beautiful template, edit it to match your branding, and you’re ready to begin.

3. Blogger

Blogger, which was created in a Google-owned lab, is available for free to anyone with a Google account. It has everything you need to start and run a blog, including a superb WYSIWYG (what-you-see-is-what-you-get) editor that lets you add and format content without knowing HTML. Users do not need to buy or manage third-party tools to help them construct and control their blog because all the necessities are covered in terms of a superb editing experience and hosted platform. This is beneficial if you’re on a budget and don’t want to spend too much money on these services, but it also means that your customization possibilities are limited in comparison to the other platforms on this list. Pages are hosted by blogspot.com, a free subdomain that appears in the blog URL, but you can use a custom domain instead, such as myblog.com rather than myblog.blogspot.com.

4. Wix

Wix is a popular drag-and-drop website builder that’s perfect for those who wish to create a blog quickly and easily. Wix can help you get started if you’re a newbie who doesn’t have a lot of time or money. If you use a Wix.com subdomain, Wix is free, which saves you money. This design is easy for folks who don’t have the time or inclination to keep track of their blog’s technical features, but it comes at the cost of a substantial degree of control.

5. Medium

In terms of design, Medium is a rather bare-bones platform, relying more on the written word and accompanying images than specific blog designs. It is, nevertheless, a strong platform for bloggers. This blogging platform allows people to share their experiences and then rewards them by delivering them to the right audience with little effort on their part. Users can increase their visibility on the network by tagging, but the platform takes care of the rest. Its algorithm uses your tags to estimate which stories readers will be interested in, and it may include them in emails it sends out. You can also submit your blog content to other Medium publications for more exposure, and if Medium chooses to highlight your blog content prominently on their platform, you may be able to earn money.

6. WordPress.com

WordPress.com is WordPress.org’s junior sibling. While.org is significantly more popular (and what most people think of when they think of WordPress), the former is still a strong contender as a standalone blogging platform. Because it is only focused on blogging and posting rather than wider website creation or maintenance, the interface is simpler and easier to set up than WordPress.org. You only need to create an account and you can start writing your blog right away. Unfortunately, you won’t be able to use the majority of the plugins and themes available on WordPress.org if you use WordPress.com. You’ll only get access to the most basic plugins and designs that WordPress.com supports, but if you want to alter CSS, you’ll need to upgrade to a premium account.

Rauf is a co-founder of Palindrome Communications. Find out more about what we do here.

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