By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Marketing In Asia
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
    Marketing
    This category deals with best news and updates on marketing and branding news and events.
    Show More
    Top News
    Sangeeta Mudnal
    How conversational commerce benefits marketers
    2 months ago
    Andrew Monu, VP of Marketing, LinkedIn
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    2 months ago
    Ankita Thakur
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    3 months ago
    Latest News
    Marketing in Asia Presents an Exclusive Interview with Cris Tan, Associate Director, Publisher Development (SEA)
    2 months ago
    Time for ASEAN to Rethink a Single Currency Amid Global Trade Tensions
    2 months ago
    Marketing in Asia Presents an Exclusive Interview with Carine Chin, Head of Corporate Marketing, Etiqa Insurance Singapore
    2 months ago
    Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust
    2 months ago
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
    Startup
    News and articles from startup and venture investment world
    Show More
    Top News
    Japan’s Evolving Booze Culture: A Market in Transformation
    Japan’s Evolving Booze Culture: A Market in Transformation
    10 months ago
    text
    Safe Space™ announces partnership with National Healthcare Group as it continues to boost employee support and wellbeing
    10 months ago
    Sakshi Kalani Founder & CEO of Savy Click and Jaipur Unfolded
    AI-Powered Analytics: Sakshi Kalani on Influencer Marketing in 2025
    11 months ago
    Latest News
    Byron J. Fernandez: Minimize the stress of business crises with strong CX
    8 months ago
    Vedant Mahajan Acquires Stake in Flite: Transforming Event Technology with Innovation
    8 months ago
    Navigating the Digital Economy and Tax Challenges for SMEs
    8 months ago
    sehatUP Launches India’s First Integrated Digital Health Clinic, Pioneering Holistic Healthcare
    9 months ago
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
    Business
    News and press releases from business world of Asia
    Show More
    Top News
    Andrew Monu, VP of Marketing, LinkedIn
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    2 months ago
    Ankita Thakur
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    3 months ago
    Mary Reschar, Head of Product Marketing, Fluent Commerce
    How retailers can prepare for the rise of Gen Zalpha
    3 months ago
    Latest News
    Marketing in Asia Presents an Exclusive Interview with Cris Tan, Associate Director, Publisher Development (SEA)
    2 months ago
    Time for ASEAN to Rethink a Single Currency Amid Global Trade Tensions
    2 months ago
    Marketing in Asia Presents an Exclusive Interview with Carine Chin, Head of Corporate Marketing, Etiqa Insurance Singapore
    2 months ago
    Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust
    2 months ago
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
    Society
    News and articles from and for societies around us
    Show More
    Top News
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    8 months ago
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    9 months ago
    Australia luxury property
    Australia’s Luxury Real Estate Market Soars as Affluent Buyers Seek Waterfront Dreams
    9 months ago
    Latest News
    From Taboo to Triumph: How Malaysians Are Transforming Their Intimate Health Journey
    4 months ago
    Top 5 Misconceptions About Antibiotics Malaysians Need to Stop Believing
    4 months ago
    Eagle Eye Reveals Impact of Loyalty Programs on APAC Retailers
    4 months ago
    Elevate Your Haircare in 2025 with Jung Beauty’s Luxurious Camellia Edition Treatment
    7 months ago
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Search
Technology
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
Other Pages
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Web Stories
  • Videos
  • Disclaimer
  • Terms of Service
  • Privacy Policy
© 2024 Marketing In Asia Sdn Bhd. All Rights Reserved.
Reading: Ultifresh: Setting the Gold Standard in Sustainable Fashion and Corporate Responsibility
Share
Sign In
Notification Show More
Latest News
OH SOME Shop
Trendy Retail Brand OH!SOME Launches First Store in Thailand at Samyan Mitrtown – the New Go-To Hotspot in Bangkok
Press Release
Michael Komasinski_Criteo
Criteo Raises its 2025 Guidance Amid Solid Momentum in Performance and Retail Media in Q2 2025
Press Release
CPA Australia
CPA Australia welcomes tax reform debate but warns against burdening big business
Press Release
etiqa
Etiqa Insurance Singapore Relocates to New Office at Capital Square for Greater Accessibility and Growth
Press Release
Emma Robbins - Chief Creative Officer Melbourne M+C Saatchi
M+C Saatchi boosts creative leadership with Emma Robbins appointed CCO, Melbourne
Press Release
Aa
Marketing In Asia
Aa
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Startup Register & Login
Search
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Have an existing account? Sign In
Follow US
© 2023 Marketing In Asia Sdn Bhd. All Rights Reserved.
Marketing In Asia > Blog > Marketing > Branding > Ultifresh: Setting the Gold Standard in Sustainable Fashion and Corporate Responsibility
BrandingBuzzPress Release

Ultifresh: Setting the Gold Standard in Sustainable Fashion and Corporate Responsibility

Hiren Lakadiwala
Last updated: 2025/01/09 at 9:39 AM
Hiren Lakadiwala
Share
3 Min Read
Ultifresh Setting the Gold Standard in Sustainable Fashion and Corporate Responsibility
SHARE

Ultifresh, a trailblazer in sustainable apparel, is redefining how the world perceives fashion and environmental responsibility. Founded in 2018 by Frank Yap and Gerald Eng in Singapore, Ultifresh has rapidly ascended to prominence, offering innovative, eco-friendly solutions that merge style, durability, and affordability.

The brand’s flagship anti-odour and anti-bacterial technology, designed to reduce water usage by enabling longer wear between washes, is a testament to its commitment to sustainability. Customers can save up to an astonishing 986 litres of water annually, making Ultifresh apparel a smart choice for eco-conscious individuals and businesses.

A Global Partner in Achieving ESG Goals

Ultifresh’s impact extends beyond individual consumers. The company has collaborated with leading global brands such as Honda, Samsung, and Audi to provide eco-friendly uniforms that align with corporate ESG (Environmental, Social, and Governance) objectives. These partnerships underscore Ultifresh’s role as a trusted ally in driving sustainable practices across industries.

Making Sustainability Affordable

Recognizing the importance of inclusivity in sustainability, Ultifresh has launched an exclusive promotion for distributors. This initiative ensures that affordability does not become a barrier to adopting eco-friendly apparel, bringing sustainability within reach for businesses of all sizes.

Frank Yap, Co-founder of Ultifresh, highlights the brand’s mission:

“We believe sustainability should not be a luxury but a norm. Our goal is to provide apparel that’s not only kind to the earth but also accessible to everyone.”

Also Read: East Ventures Charts a Resilient Course for Southeast Asia’s Economic Growth and Innovation in 2025

Innovating for a Greener Future

Ultifresh’s products are engineered with anti-microbial properties that eliminate 99.94% of odour-causing bacteria, making them a safer and longer-lasting choice. This technology, coupled with the brand’s commitment to quality, has made Ultifresh a preferred partner for a wide range of industries. From automotive leaders like Audi to tech giants such as Intel and Meta, Ultifresh has built a reputation for delivering excellence.

Gerald Eng, Co-founder of Ultifresh, shares the vision behind the brand’s success:

“Our journey is driven by a passion for creating apparel that merges functionality, sustainability, and affordability. Ultifresh represents a future where businesses and individuals can contribute to a greener planet without compromise.”

About Ultifresh

Ultifresh, headquartered in Singapore, is a leading sustainable apparel manufacturer. With a presence across Malaysia, Singapore, and beyond, the brand is dedicated to empowering businesses and consumers with innovative, eco-friendly clothing solutions. By combining cutting-edge technology with a commitment to affordability, Ultifresh is championing a global shift toward responsible fashion.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

You Might Also Like

Trendy Retail Brand OH!SOME Launches First Store in Thailand at Samyan Mitrtown – the New Go-To Hotspot in Bangkok

Criteo Raises its 2025 Guidance Amid Solid Momentum in Performance and Retail Media in Q2 2025

CPA Australia welcomes tax reform debate but warns against burdening big business

Etiqa Insurance Singapore Relocates to New Office at Capital Square for Greater Accessibility and Growth

M+C Saatchi boosts creative leadership with Emma Robbins appointed CCO, Melbourne

MIA
Get Latest Job Updates on Whatsapp and Telegram
SCIKEY Logo
Whatsapp
Telegram
TAGGED: anti-bacterial clothing, corporate responsibility, eco-friendly apparel, ESG Goals, Sustainable fashion, Ultifresh, water-saving technology

Sign Up For MIA Newsletter

Be keep up! Get the latest updates about the Marketing world delivered straight to your inbox.

    By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
    Hiren Lakadiwala January 9, 2025 January 9, 2025
    Share This Article
    Facebook Twitter LinkedIn Email Copy Link Print
    Share
    What do you think?
    Love0
    Happy0
    Joy0
    Surprise0
    Sad0
    Angry0
    Cry0
    By Hiren Lakadiwala
    As a Digital Marketing Executive with three years of experience, I specialize in Email, WhatsApp, and Telegram marketing. I uniquely blend technical expertise with marketing savvy to craft strategies that effectively engage audiences and achieve business goals. My passion lies in leveraging digital platforms to drive successful marketing initiatives, demonstrating a strong combination of technical knowledge and creative marketing skills.
    Previous Article Jollibee Group Partners with Qualtrics to Launch Global Customer Experience Program Jollibee Group Partners with Qualtrics to Launch Global Customer Experience Program
    Next Article Orbit Startups and Sanabil Investments Launch Sanabil Accelerator to Boost Early-Stage Tech Innovation in Saudi Arabia and MENA Orbit Startups and Sanabil Investments Launch Sanabil Accelerator to Boost Early-Stage Tech Innovation in Saudi Arabia and MENA
    9.5k Followers Follow
    3.4k Followers Like
    1.1k Followers Follow
    214 Followers Follow
    208 Subscribers Subscribe

    Latest News

    OH SOME Shop
    Trendy Retail Brand OH!SOME Launches First Store in Thailand at Samyan Mitrtown – the New Go-To Hotspot in Bangkok
    Press Release 16 hours ago
    Michael Komasinski_Criteo
    Criteo Raises its 2025 Guidance Amid Solid Momentum in Performance and Retail Media in Q2 2025
    Press Release 16 hours ago
    CPA Australia
    CPA Australia welcomes tax reform debate but warns against burdening big business
    Press Release 16 hours ago
    etiqa
    Etiqa Insurance Singapore Relocates to New Office at Capital Square for Greater Accessibility and Growth
    Press Release 16 hours ago

    PropertyGuru

    property guru

    You Might also Like

    OH SOME Shop
    Press Release

    Trendy Retail Brand OH!SOME Launches First Store in Thailand at Samyan Mitrtown – the New Go-To Hotspot in Bangkok

    16 hours ago
    Michael Komasinski_Criteo
    Press Release

    Criteo Raises its 2025 Guidance Amid Solid Momentum in Performance and Retail Media in Q2 2025

    16 hours ago
    CPA Australia
    Press Release

    CPA Australia welcomes tax reform debate but warns against burdening big business

    16 hours ago
    etiqa
    Press Release

    Etiqa Insurance Singapore Relocates to New Office at Capital Square for Greater Accessibility and Growth

    16 hours ago
    //

    Get Asia to Notice You

    Quick Link

    • Contact
    • RSS Terms of Service
    • Policies & Standards
    • About Us
    • FAQ
    • Disclaimer
    • Terms Of Service
    • Privacy Policy

    Top Categories

    • Marketing
    • Startup
    • Feature Stories
    • News
    • People
    • Inspiration

    Sign Up for Our Newsletter

    Subscribe to our newsletter to get our newest articles instantly!

      Marketing In AsiaMarketing In Asia
      Follow US
      © 2024 Marketing In Asia. All Rights Reserved.
      • Disclaimer
      • Terms of Service
      • Privacy Policy