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Marketing In Asia > Blog > Business > News > TEG Appoints Shane Harmon as Managing Director of Experiences, Bringing 25 Years of Industry Expertise
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TEG Appoints Shane Harmon as Managing Director of Experiences, Bringing 25 Years of Industry Expertise

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Last updated: 2024/10/11 at 11:32 AM
Divya Dubey
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TEG Appoints Shane Harmon as Managing Director of Experiences, Bringing 25 Years of Industry Expertise
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Melbourne, Australia – TEG, a global leader in live entertainment, ticketing, and technology, is thrilled to announce the appointment of Shane Harmon as Managing Director of Experiences. With an extensive background in the sports and entertainment industries, Harmon brings over 25 years of expertise, most recently serving as Chief Executive at Sky Stadium in Wellington.

Strategic Leadership and Industry Acumen

Harmon will operate from TEG’s Melbourne office, reporting directly to TEG Group CEO, Geoff Jones. He is set to oversee the strategic direction and development of TEG’s Experiences division, focusing on expanding and elevating the portfolio of live events. Recent TEG events like Brickman’s Jurassic World, Paw Patrol Live!, and the Friends Experience in Sydney exemplify the company’s ambition to deliver world-class experiences to audiences.

Geoff Jones, TEG Group CEO, expressed his enthusiasm for this strategic appointment: “We are delighted to welcome Shane Harmon to the TEG family as our Managing Director, Experiences. Shane’s wealth of knowledge from the Entertainment and Sports industries is unparalleled, and his experience will no doubt play a major role in taking TEG’s growth strategy to the next level and promoting some of the World’s best experiential events.”

Harmon takes over the reins from Rachael Carroll, who will continue within the TEG organization as Managing Director of TEG Sport, with a specific focus on driving the growth of TEG’s global sports content.

Also Read: Orange Line Welcomes Top Talent and Expands Team Amidst Client Growth Surge

A Proven Track Record in the Industry

Harmon’s career is marked by senior roles in Australia and New Zealand’s sports and entertainment sectors. At Sky Stadium, he successfully hosted iconic events like Eminem’s concerts, Te Matatini, and the FIFA Women’s World Cup 2023. Under his leadership, Sky Stadium earned the prestigious Venue of the Year Award in 2019 and 2024. Harmon’s contribution also extends to the Edinburgh Military Tattoo and various high-profile concerts and sporting events, showcasing his ability to deliver memorable live experiences.

Additionally, he has served in governance roles, including as Director of the ICC Women’s Cricket World Cup 2023 and as Chair of the Audit and Risk Committee at Netball New Zealand. In 2023, Harmon was honored with the Outstanding Contribution to the Industry Award by the New Zealand Events Association.

Reflecting on his new role, Harmon shared: “I’ve always been impressed with the sheer breadth of TEG’s live offerings, and I’m very excited to join Geoff and the TEG team to help build the business further. I am passionate about the live experience. Live events have a unique power to bring us together in ways that nothing else can. In a world where we are so connected to technology, shared experiences with friends, family, and community have never been more important.”

Harmon will officially start his new role in January 2025.

About TEG

TEG is a global leader in live entertainment, ticketing, and digital innovation, shaping the live event experience for millions of fans worldwide. With a diverse portfolio, TEG’s brands include TEG Live, TEG Sport, TEG Experiences, TEG Dainty, Ticketek, and many more. Operating across multiple continents, TEG delivers unforgettable experiences and leads the industry in ticketing and live event solutions.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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    DivyaDubey October 11, 2024 October 11, 2024
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