7 Strategies for Building Influencer Relationships
Prior to ten years ago, few marketers could have imagined using anyone…
Exclusive Partnership: Anzu and Livewire Bring Non-Intrusive In-Game Advertising Opportunities to APAC, Germany, and France
Anzu, the in-game advertising solution, and Livewire, the global gaming marketing company,…
Mondelēz International Hands Over Content Production Remit to Publicis Groupe and WPP
Mondelēz International, the renowned global confectionery and snack maker, has handed over…
Jimmy Choo & Pretty Guardian Sailor Moon Collaboration: Bold Footwear & Accessories Inspired by Female Empowerment
Luxury fashion brand Jimmy Choo has teamed up with popular manga series…
Hyundai Motor India Launches “The Drive Within” Campaign to Honor Women’s Cricketers
"The Drive Within" campaign, Hyundai Motor India (HMI) renews its relationships with…
Siew Ting Foo Promoted To Global Head Of Brand Insights At HP
Siew Ting Foo, former chief marketing officer of Greater Asia at HP…
Best Marketing Strategy to Promote a Local Business
Local marketing is defined as marketing techniques and strategies that aim to…
Quiet Ride: The Latest Feature from Grab For Peaceful Commutes
Ride-hailing giant, Grab, has recently launched a new feature called "Quiet Ride"…
Singtel’s Q3 Net Profit Drops By 28% YoY To $532m Due to Net Exceptional Gain In Previous Year
Singapore Telecommunications Limited (Singtel), one of the leading telecommunications providers in Singapore,…
Singapore Airlines And Scoot Record Four-Fold Increase in Passenger Traffic From Last Year
Singapore Airlines (SIA) and its subsidiary, Scoot, reported a combined passenger traffic…
Joel Neoh Leaves His Position as CEO
Deals and discounts have given way to QR payments and loyalty programmes…
Myntra Launches a Campaign Starring Actors Kiara Advani and Ranbir Kapoor
Myntra, a major online retailer of fashion, has unveiled a new advertising…
How Can I Generate Traffic to a Brand New Website
Whether you’re trying to attract your first customer or your 10,000th customer,…
Popeyes Launches Chicken Hotline In Singapore To Turn Problems Into Nuggets
Are you feeling stressed out and need to vent? Popeyes Singapore has…
Foodpanda Announces Another Round Of Job Cuts In Malaysia
Food and grocery delivery platform Foodpanda has announced another round of job…