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Marketing In Asia > Blog > Business > News > Shiprocket Unveils AI-Powered “Shiprocket Copilot” to Strengthen MSMEs’ Digital Future in India
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Shiprocket Unveils AI-Powered “Shiprocket Copilot” to Strengthen MSMEs’ Digital Future in India

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Last updated: 2024/11/13 at 11:21 AM
Gaurav Mishra
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Shiprocket Unveils AI-Powered Shiprocket Copilot to Strengthen MSMEs’ Digital Future in India
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New Delhi, 13th November 2024 – India’s eCommerce enablement leader, Shiprocket, has introduced a groundbreaking AI-powered assistant, “Shiprocket Copilot,” aimed at bolstering the operational capabilities of over 1,00,000 micro, small, and medium enterprises (MSMEs) across the country. This advanced assistant brings automation and intelligent insights to the fingertips of sellers, simplifying tasks like order processing, COD billing, and international shipping inquiries. By doing so, Copilot plays a crucial role in enabling Indian businesses to become more self-reliant in the digital era.

Revolutionizing eCommerce with Advanced AI

Leveraging generative AI models such as LLaMA, GPT, and Gemini, Shiprocket Copilot provides sellers with accurate, multilingual responses to eCommerce queries. Its regularly updated knowledge base, refreshed every 15 days, ensures MSMEs receive the latest information, empowering them with consistent, reliable guidance.

Saahil Goel, MD & CEO of Shiprocket, highlights the motivation behind this innovation, stating, “Shiprocket Copilot was inspired by the everyday challenges we saw small businesses face in the eCommerce space. We wanted to create a solution that would empower sellers to make quick, informed decisions without relying on external support for every step.”

Empowering India’s MSMEs Through Self-Reliance

A recent Meta study revealed that 94% of MSMEs see AI as a potential growth driver, with 91% advocating for accessible AI solutions. Shiprocket Copilot addresses this need by providing essential AI-driven functionalities that elevate productivity and promote independent decision-making among sellers.

“With Copilot, sellers gain a powerful, user-friendly tool that guides them through essential processes—whether it’s setting up new sales channels, managing returns, or tracking shipments,” said Goel. “This capability allows them to navigate the complexities of the digital landscape independently, helping them not only grow their businesses but also play an integral role in strengthening India’s economic resilience.”

Also Read: Moneycontrol’s Growth and Strategy: Insights from Managing Editor Nalin Mehta on Asia’s Leading Financial Platform

Looking Forward: A Digital Future for Bharat’s MSMEs

Shiprocket remains committed to innovation, with plans to enhance Copilot’s features further, integrating advanced analytics, predictive insights, and customized recommendations. These upgrades will strengthen the assistant’s support for Indian MSMEs, fostering a digitally empowered Bharat.

About Shiprocket

Shiprocket, India’s largest eCommerce enablement platform, is dedicated to helping businesses in Bharat scale by leveraging the full potential of eCommerce. Launched in 2017, Shiprocket offers a comprehensive logistics solution, connecting retailers, carriers, and consumers across the globe. With over 45 warehouses, 25+ courier partners, and shipping access to 24,000+ Indian pin codes, Shiprocket is at the forefront of India’s eCommerce transformation.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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    Gaurav Mishra November 13, 2024 November 13, 2024
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