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Marketing In Asia > Blog > Business > News > Ranveer Singh Onboarded as Brand Representative for Nutella India
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Ranveer Singh Onboarded as Brand Representative for Nutella India

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Last updated: 2023/04/03 at 2:41 PM
MIA Editor
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Actor Ranveer Singh has been selected to represent Nutella in the Indian market. He will participate in campaigns and promote the brand through online and offline channels, including World Nutella Day celebration.

Actor Ranveer Singh has been chosen by Nutella to represent the brand in the Indian market. Singh will actively participate in their various campaigns and promote the Nutella brand through both offline and online marketing channels. One of the world’s top producers of packaged sweets, Ferrero, is known for its iconic and well-known hazelnut cocoa spread brand, Nutella.

The superstar will actively participate in their various campaigns and promote the Nutella brand through digital and traditional marketing channels. By accepting the position of brand representative for India. In an amusing video, in which the actor is seen participating in a rapid-fire round of “what comes to my mind when… “, Nutella India announced the collaboration with the social media pages of the pan-Indian star Ranveer Singh.

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The actor also professes his love for the company. Also, Nutella India is offering a limited-edition Nutella jar online as a giveaway to the brand’s and the star’s supporters. To commemorate the partnership and the announcement. It’s interesting that the jar is packaged in a box that, when scanned with a specially created Instagram augmented reality lens. It causes the actor to appear on top of the box and deliver a special message about this collaboration.

Speaking on the collaboration, Zoher Kapuswala, Marketing Head, Nutella brands, Ferrero India Pvt Ltd. said, “We are delighted to have Ranveer Singh onboard as our brand endorser for India market. His personality exemplifies energy which is in absolute sync with the brand’s ethos. This, combined with his famous love for Nutella makes this announcement even more exciting for us. Leveraging the actors strong connect with our consumers, we have a lot of exciting engagements lined up with Nutella”

Brand Endorser Ranveer Singh commented, “I am excited to announce my association with Nutella. Nutella has always held a special place in my heart. I’ve been a fan ever since I was a child and my love for it has only grown over the years. I am stoked to be part of the Nutella journey in India and help bring alive their vision of making tasty breakfast and desserts.”

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For the India market, Ranveer Singh will be featured in an exciting campaign for the company’s well-known “World Nutella Day,”. Which is observed on February 5th all over the world. This year, Nutella India is encouraging supporters to “Flip the Pancake” in observance of the occasion. This year’s World Nutella Day celebrations will be kicked off by the superstar of Bollywood. Who is well known for his love of Nutella, along with his supporters. The brand’s social media pages on Instagram, Facebook, and the YouTube channel @NutellaIndia will all host the campaign’s debut. Fans of Nutella can take part in this, post videos, and celebrate the day with Ranveer Singh and Nutella. While also having the opportunity to win some special prizes.

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    MIA Editor April 3, 2023 February 6, 2023
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