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Reading: Malaysia’s Swing & Pillows Partners With MyBHA to Revitalize Budget Hotels Through Long-term Rentals
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Marketing In Asia > Blog > Business > News > Malaysia’s Swing & Pillows Partners With MyBHA to Revitalize Budget Hotels Through Long-term Rentals
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Malaysia’s Swing & Pillows Partners With MyBHA to Revitalize Budget Hotels Through Long-term Rentals

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Last updated: 2023/07/27 at 2:44 PM
Dr. Surbhi Sharma
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Malaysia's Swing & Pillows Partners With MyBHA to Revitalize Budget Hotels Through Long-term Rentals
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In a groundbreaking initiative, Malaysia’s premier co-living and hotel chain, Swing & Pillows, has formalized a Memorandum of Understanding (MoU) with the Malaysian Budget and Business Hotel Association (MyBHA). The strategic partnership is geared towards helping budget hotels manage rising operational costs by leasing out vacant rooms as long-term rentals on iBilik, Malaysia’s foremost room rental platform.

Bracing Budget Hotels Amid Operational Challenges

The ambitious endeavour aims to uplift the over 9,000 budget hotels that form the backbone of Malaysia’s vibrant tourism industry. With tourism being a critical pillar of the country’s anticipated 4% GDP growth in 2023, this collaboration could serve as a potential catalyst in bolstering the industry’s resilience.

Under the aegis of this partnership, MyBHA-affiliated budget hotels will have the opportunity to transform a selection of their unutilised rooms into furnished, long-term rental units. These adaptations will include practical facilities such as washing machines and laundry dryers, coupled with state-of-the-art iBilik Smart Meters. These smart devices provide valuable usage data, offering hoteliers enhanced control over energy consumption and increased operational efficiency.

Also read: Alibaba Cloud Leverages Meta’s Open-Source AI, Llama 2, Stirring the Global Tech Scenario

About Swing & Pillows

Known for its disruptive vision, Swing & Pillows has been revolutionizing living norms through its expansive co-living platform powered by iBilik. The company offers rental accommodations across Malaysia’s prime regions, including Selangor, Kuala Lumpur, Penang, and Johor.

Over the past 15 months, Swing & Pillows has rapidly grown its portfolio to host 3,250 rooms across 65 hotels. It has set an ambitious target to co-manage 15,000 rooms by 2026. The brand’s outstanding reputation extends beyond the country’s borders, with features on internationally renowned travel accommodation platforms such as Booking.com, Agoda, Traveloka, and Airbnb.

For further information on Swing & Pillows and its innovative ventures, visit www.swingpillows.com.my.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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TAGGED: Agoda, Airbnb, Booking.com, budget hotels, co-living, energy consumption, furnished rental units, GDP growth 2023, iBilik, iBilik Smart Meters, Johor, Kuala Lumpur, laundry dryers, long-term rentals, Malaysia tourism industry, Malaysian Budget and Business Hotel Association, Memorandum of Understanding, MoU, MyBHA, operational costs, operational efficiency, Penang, room rental platform, Selangor, Swing & Pillows, Traveloka, unoccupied rooms, washing machines

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    Surbhi Sharma July 27, 2023 July 27, 2023
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    By Surbhi Sharma
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    I am PhD in Mathematics from IIT Roorkee currently working as a Market Research & Data Analyst. I have a demonstrated history of working with Startups & Corporates across private equity, e-commerce and software product industries.
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