After a distinguished 20-year career in media and advertising, where she held director roles at OMD and VMG, Sam Summers is venturing into a new chapter. She has launched 34Sevn, a coaching business specifically designed for working mothers navigating the challenges of corporate life while raising a family.
From Blog to Business
What started almost ten years ago as a personal blog for working mothers has blossomed into a full-time passion for Summers, now a mother of two. Understanding the unique pressures faced by working mothers, especially in high-stakes environments like media and advertising, she saw the need for real support. 34Sevn offers group coaching workshops, individual mentoring, and tailored one-on-one return-to-work sessions. These services are aimed at helping women align their professional aspirations with their personal lives while maintaining balance and mental well-being.
In addition, the platform features free resources and a networking hub where like-minded women can share their experiences and advice, creating a supportive community.
Addressing the Mental Health Gap
Sam Summers strongly believes that motherhood and career success shouldn’t be mutually exclusive. She passionately states, “Becoming a mother is a huge life change, but I genuinely believe many of the problems we face when we return to work are due to the lack of any kind of coaching or support in regard to understanding how the dichotomy of it all will affect us. We find ourselves in survival mode, constantly juggling and rarely feeling fulfilled, and that can lead to severe burnout.”
Summers has created 34Sevn as a safe space for women to access the coaching, tools, and community they need to thrive both at work and at home.
Client Testimonials Speak Volumes
Meaghan Spencer, former Group Sales Leader at oOh!, shared her experience of working with Summers: “Having a back-to-work strategy session with Sam was really helpful. I gained so much clarity and practical advice on how to navigate this next chapter in my career after becoming a mother, and I left feeling truly empowered and ready to take on the challenge.”
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A Practical Tool for Busy Mums
As part of her new venture, Summers has also developed The Strategy Planner, a tool that reflects her coaching philosophy. Designed to help working mothers organise their to-do lists, set clear goals, and maintain a healthy work-life balance, the planner offers a practical solution for women seeking structure in their busy lives.
A Vision of Fulfillment, Not Just Coping
Summers’ journey from a high-profile media executive to a wellness coach is driven by her mission to help working mothers find true fulfillment. “Having been a single mother far from home when my son was young, I know firsthand what it’s like to feel like you’re drowning. I want to empower women to have a successful career and a fulfilling family life without sacrificing their sense of self,” she shares.
34Sevn is more than just a coaching business—it’s a movement aimed at helping working mothers thrive, not merely cope, with the complexities of modern life.
For more information about Sam Summers and her coaching services, visit www.34sevn.com.
About Sam Summers
Sam Summers is a former corporate media professional turned wellness coach, with a passion for helping working mothers thrive. After two decades in the media industry, she founded 34Sevn, a coaching business dedicated to empowering women to succeed in their careers while maintaining a healthy work-life balance. Sam is the creator of The Strategy Planner, a tool designed to support the modern working mother.
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