There is no Planet B – We have read this multiple times. What does it mean? Have we truly, deeply introspected what it means. And if we have thought about this, what have we done to save our planet.
The ocean is said to be Earth’s life support, with 97% of the world’s water held by the ocean. We rely on it to regulate our climate and absorb CO2. 8 million pieces of plastic pollution find their way into our ocean daily.1
While plastic is one source of significant climate change, there are fossil fuels that have the potential to alter the earth’s temperature and risk millions of lives.
When fossil fuels are burned, they release large amounts of carbon dioxide, a greenhouse gas, into the air. Greenhouse gases trap heat in our atmosphere, causing global warming. Already the average global temperature has increased by 1C. Warming above 1.5°C risks further sea-level rise, extreme weather, biodiversity loss and species extinction, as well as food scarcity, worsening health and poverty for millions of people worldwide.
United Nations’ ideas to save earth suggest – Plant a tree, cut your Food Waste, Recycle, Buy Local, and #ActNow to make every day.
On this Earth Day 2022, Marketing In Asia, bring to you some of the best ads on earth day, ideas and initiatives from the founders and the startups, working towards promoting a better planet.
MamaEarth
FreightFox
“Transportation contributes about 27% of all CO2 emissions in the country. The biggest challenge with respect to transportation-related emissions for industries (also known as the Scope 3 emissions) is the ability to measure and report them. At Freightfox we are empowering companies to be able to measure and more importantly control their Scope 3 emissions in real-time.
We have also launched a new program to incentivise transporters for placing greener vehicles. The transporters benefit the most when they deploy EVs or CNG vehicles. FreightFox is creating a green ecosystem in its effort to make the earth more livable for each one of us.” Nitish Rai, CEO and Co-Founder,
Also read: World Earth Day: Creative Digital Campaigns By Brands That Left a Lasting Impression
WOW Skin Science
<iframe width="560" height="314" src="//www.youtube.com/embed/0L3IFhKVNfg
The Switch Fix
“At COP26, India has committed to achieving net-zero emissions by 2070, among other nationally determined contributions (NDCs). These goals are ambitious but necessary, and the only way we can successfully achieve them is by getting everyone involved. At The Switch Fix, we practise extended producer responsibility and recognise that we can leverage our significant reach to facilitate more constructive climate conversation and bring it to the mainstream. The need of the hour for our country is to raise the bar for climate conversation and climate action. And with that in mind, we decided to introduce the Raise The Bar initiative.” Rhea Shukla and Abhishek Kumar, Co-Founders
75F
“Earth is our home planet, and it supports over 7 billion people. According to the World Wide Fund for Nature (WWF), humans are depleting the planet’s natural resources, and living standards will begin to fall by 2030 unless quick action is taken. If we continue to overexploit natural resources, we will require 2.5 planets to meet our needs by 2050. Earth Overshoot day, in 2021, fell on July 29 and this year it would come sooner than that. The rise in energy usage has been one of the major worries all over the world. We must use it wisely and sustainably. Customers increasingly want products to have low carbon footprints and consume as little energy as possible, making energy efficiency one of the tropical trends in automobile, appliance, and equipment design.
This year’s Earth Day theme is ‘Investing in the Planet.’ As a result, the emphasis is on constructing structures and systems that conserve and preserve natural resources while still serving human requirements. Green building design emphasises low energy consumption and as much reliance as possible on natural light and ambient circumstances. As a building automation company, we make certain that our clients benefit from long-term building maintenance, regardless of their infrastructure. We urge our nation to come ahead and contribute to lowering pollution, using minimal energy, and saving our planet from resource depletion.” Gaurav Burman- VP & APAC President.
A green future is a prosperous future. This is the moment to change it all, A moment we take action towards the climate. Now is the time for the unstoppable courage to preserve and protect our health, our families, and our livelihoods. It’s time we save OUR Earth from the harm, that we are causing consciously and unconsciously & reiterating our commitment to care for our planet.
Source
