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Reading: Contentsquare Taps Jean-Christophe Pitié: A Strategic Move for Asia Pacific Expansion?
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Marketing In Asia > Blog > Business > News > Contentsquare Taps Jean-Christophe Pitié: A Strategic Move for Asia Pacific Expansion?
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Contentsquare Taps Jean-Christophe Pitié: A Strategic Move for Asia Pacific Expansion?

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Last updated: 2023/10/27 at 1:49 PM
Komaldeep Kaur
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2 Min Read
Christophe Pitié
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In a bid to bolster its global positioning, renowned digital experience analytics firm, Contentsquare, has recently unveiled its new chief marketing and partnerships officer: Jean-Christophe Pitié. This pivotal appointment aims to deepen the brand’s footprint, especially in thriving markets like the Asia Pacific.

Deepening Global Engagement

With the marketing baton in hand, Pitié is poised to direct Contentsquare’s comprehensive marketing endeavors, eyeing an enhancement of brand awareness and triggering increased customer engagement globally. He is also tasked with the essential role of forging and nurturing meaningful strategic partnerships.

Nurturing Global Alliances

Pitié’s remit extends beyond just marketing. He’s been entrusted to cultivate and augment the company’s extensive partner network on a global scale. Given the growing digital trends in the Asia Pacific region, his leadership might signify a stronger push for Contentsquare in this burgeoning market.

Also Read: Gen Z Digital Dialogues: Navigating Beyond Buzzwords

A Proven Trailblazer in Digital Evolution

With a storied legacy of guiding international corporations through their digital metamorphosis, Pitié’s repertoire boasts formidable demand generation strategies tailored for large-scale adoption. His extensive tenure at Microsoft provides a glimpse into his acumen, where he was instrumental in spearheading the transition to cloud-based solutions like Office 365 and Microsoft 365.

Furthermore, his leadership was prominent at Microsoft’s global nexus in Seattle, overseeing the digital stores division. Notably, his strategic prowess shone as the chief operating officer at Microsoft France, streamlining the tech giant’s market penetration and strategy blueprint in France.

A Warm Welcome and A Bright Future

Jonathan Cherki, the visionary behind Contentsquare, warmly welcomes Pitié, emphasizing his unparalleled track record in revolutionizing technology markets. Cherki holds Pitié’s alignment with Contentsquare’s core values in high regard, making him the perfect fit to champion the company’s brand and partnership trajectory.

Echoing the enthusiasm, Pitié remarked on the paramount importance of comprehensive customer insights in the contemporary business scene. He recognizes Contentsquare’s leadership in this domain and expresses eagerness to elevate its market presence further.

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TAGGED: Asia Pacific, brand vision, Contentsquare, customer experience insights, digital growth, global marketing, Jean-Christophe Pitié, Microsoft, partnerships

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    Komaldeep Kaur October 27, 2023 October 27, 2023
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    By Komaldeep Kaur
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