Feature Stories

Curated articles, interviews and content from the business world

Modern retail marketing technology solution allows businesses to deliver mind-blowing numbers of offers in real time

Modern retail marketing is a very different world to what it was 20 years ago. It used to be the

profile By MIA Editor

Unpacking the power of personalisation in your tech stack

Personalisation has become the most exciting and important driver of customer loyalty. Powered by AI, personalisation is becoming more than

profile By MIA Editor

How Malaysian Brands Can Turn Holiday Shoppers into Loyal Customers: A Data-Driven Strategy

Did you know that over 69 per cent of holiday shoppers plan to enjoy this year’s value hunt, with around

profile By Divya Dubey