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Marketing In Asia > Blog > Marketing > Branding > Broad Radio Launches Groundbreaking App and Expands Lineup with Powerhouse Presenters
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Broad Radio Launches Groundbreaking App and Expands Lineup with Powerhouse Presenters

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Last updated: 2024/10/07 at 11:09 AM
Komaldeep Kaur
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Broad Radio Launches Groundbreaking App and Expands Lineup with Powerhouse Presenters
Broad Radio lineup (clockwise from top left): Shelley Ware, Rana Hussain, Michala Banas, Ella Hooper, Jo Stanley, Tracee Hutchison, Brihony Dawson, Madeleine West, Bev Killick, Mimi Kwa, Leila Gurruwiwi, Marieke Hardy and Nelly Thomas
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Monday, 7 October, 2024 – Broad Radio is setting a new standard in the media landscape with the official launch of its app on 23 September, followed by a full programming rollout on 7 October. Featuring a stellar lineup of presenters and co-hosts, the women-led station offers an exciting and diverse radio experience.

Co-founded by Jo Stanley, who also serves as a regular presenter, Broad Radio’s flagship show, Morning Broads, will air live on weekdays from 7 am to 9 am, with co-anchoring duties shared between Stanley, renowned writer and broadcaster Marieke Hardy, and acclaimed media personality Michala Banas. The show will also be available for catch-up via the Broad Radio app.

Powerhouse Lineup to Lead Morning Programming

Broad Radio’s lineup is nothing short of impressive. Jo Stanley, well-loved by Australian listeners, will be joined by Marieke Hardy, known for her work on triple J Breakfast and her successful podcast, Marieke Hardy Is Going to Die. Hardy brings decades of experience in writing for television, newspapers, and stage, adding depth to the show. Michala Banas, whose media career spans over 40 years across film, television, and theatre, will co-host alongside Stanley and Hardy, making Morning Broads a must-listen for Australian audiences.

Jo Stanley expressed her excitement: “There is an exciting cultural shift taking media by storm worldwide. Women-led content is exploding, in everything from film to sport to social media and of course podcasts. Radio is the perfect next platform for exploring and celebrating women’s stories, perspectives, and experiences.”

Hardy also shared her enthusiasm, saying: “Being a long-time fan of Jo Stanley and all who sail in her, it’s been a total privilege to join the Broad family. Jo’s vision, ambition, and innate capacity to bring together a glorious cacophony of women is heart-soaringly inspiring.”

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A Diverse Ensemble of Female Voices

Morning Broads will be complemented by a rotating ensemble of female co-hosts and presenters, including Ella Hooper (singer-songwriter and frontwoman of Killing Heidi), Nelly Thomas (comedian, author, and broadcaster), and Shelley Ware (TV presenter and education specialist). The lineup promises engaging content across multiple topics, from sports and politics to personal stories.

Also joining the team is Tracee Hutchison, who will lead Fierce, a Friday Drive show featuring music, politics, and pop culture. Hutchison’s 40-year career in media ensures a vibrant mix of conversations with a wide range of guests.

Celebrating First Nations Voices

Broad Radio’s commitment to inclusivity continues with the launch of Yapas Yarnin’, hosted by Leila Gurruwiwi, a proud Yolngu woman. The weekly show will celebrate and share First Nations Women’s stories, music, and life lessons, elevating Indigenous perspectives in Australian media.

About Broad Radio

Founded by Jo Stanley and Darren McFarlane, Broad Radio is Australia’s first women-focused radio network. Designed to reflect the voices of women across the country, Broad Radio offers live talkback, podcasts, and music—all seamlessly connected through its app. The network is a celebration of smart and uplifting conversations that resonate with women, empowering them to pursue happiness, health, and fearlessness.

Stanley added: “Broad Radio will be an extension of the intelligent, insightful, and innovative conversations that women are having with their friends, family, colleagues, and, indeed, themselves. We know our audiences are eager to engage with this kind of content that reflects their lives and aspirations.”

Listen live by downloading the Broad Radio app from the Apple App Store or Google Play, or stream online via Alexa.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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    Komaldeep Kaur October 7, 2024 October 7, 2024
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