Chennai, 20th November 2024 – In a grand celebration of style and purpose, global fashion brand Being Human Clothing unveiled its newest store at Express Avenue Mall in Chennai. The event, buzzing with excitement, was marked by the presence of none other than dance icon Prabhu Deva, who inaugurated the store to cheers from an enthusiastic crowd of fashion lovers and fans.
A Showcase of the Latest AW ’24 Collection
The new store presents the brand’s Autumn-Winter 2024 Collection, a seamless blend of contemporary fashion and its core philosophy of giving back to society. From edgy streetwear to elegant casuals, the collection captures the essence of global trends while staying true to the brand’s ethos.
“Fashion with Purpose” – A Vision Shared by the COO
Speaking at the event, Vivek Sandhwar, COO of Being Human Clothing, expressed his delight in expanding the brand’s presence:
“We are thrilled to bring Being Human Clothing to Chennai, a city known for its vibrant culture and love for fashion. This store is more than just a shopping destination—it’s a place where customers can connect with our philosophy of ‘Fashion with Purpose.’ We are honored to have Prabhu Deva join us for this milestone, and we look forward to serving the Chennai community with style that gives back.”
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An Experience Beyond Fashion
The store promises more than just a retail experience. Designed to engage and inspire, it invites shoppers to embrace style while contributing to the greater good. As part of Being Human Clothing’s commitment, proceeds from the brand’s sales directly support healthcare and education initiatives through the Being Human Foundation.
Visit the New Store Today
Chennai residents can now explore the vibrant new space at Express Avenue Mall, First Floor. The store’s modern aesthetic and exclusive collections make it a must-visit for fashion enthusiasts in the city.
About Being Human Clothing
Being Human Clothing, founded in 2012, is a unique charitable fashion brand under the Being Human Foundation, established by Bollywood star Salman Khan. Known for its fusion of contemporary design and philanthropy, the brand ensures that every purchase contributes to initiatives in healthcare and education, embodying the ethos of “Fashion with Purpose.”