Sustainable Brands Have Caught On As Over 60% of Indians Are Willing To Spend More On Planet-Friendly Consumer Brands
The fashion industry of today can affect and create major changes in…
The Moms Co. Ropes In Sonam Kapoor As Brand Ambassador
Sonam A Kapoor is now the brand ambassador of Moms Co., a…
Wacky, Offbeat Ads, And Why Do They Work?
A QR code flashed across a black screen. Excellent creative execution, or…
UGC (User Generated Content) Is The New Black
Business Insider reports that the market for influencer marketing is set to…
This World Environment Day, The Switch Fix launches ‘Raise The Bar’ initiative to bring a local perspective to the climate conversation and mobilise transformative action
Nationwide, 25th May 2022: The Switch Fix (TSF), a planet conscious personal…
Bollywood Stars, Advertising Cryptocurrencies, On The Back Of A Bull-Run In Virtual Currencies, Are Of Little Help
Manisha Kapoor, CEO and Secretary General, ASCI, tells, since last year when…
Brand Campaign Case Study – DaMENSCH Shows Vulnerable Side Of Men Through Emotional Campaign #TrueShades
If you’ve heard of DaMENSCH, you know DaMENSCH is a men’s premium…
Part 3 – The Missing link – Building Persistent Customer Identity
Transcript: Hi, This podcast is about The Missing link - Building Persistent…
Part 2 – The Missing link – Building Persistent Customer Identity
Transcript: Hi, This podcast is about The Missing link - Building Persistent…
Part 1 – The Missing link – Building Persistent Customer Identity
Hi, This podcast is about The Missing link - Building Persistent Customer…
Rajkumar Rao To Promote Lendingkart As Brand Ambassador
Fintech platform Lendingkart, announced Rajkumar Rao, the first brand ambassador for Lendingkart.…
Brand Play On Ipl: To Be, Or Not To Be Hitting It Out Of The Park?
Since IPL enjoys a wide viewership, ads released during the IPL season…
The Growing Significance Of Leveraging CTV With Programmatic Advertising – A Trend Marketers Must Not Miss
CTV is emerging as the next big thing in India which is…
MIA Research Report: Optimising The Cost Of Digital Marketing For Businesses
Marketing is a key part of a business. It helps increase brand…
DaMENSCH issues public interest announcement – ‘Wear Pants’ to men who love boxers
National, 18 May, 2022: Some occasions call for men to WEAR PANTS.…