New Global Research: Customer Loyalty Drivers Shift As Consumers Trade Cost & Quality For Safety And Personalization
A new study from Futurum Research and sponsored by SAS, Experience 2030 Pulse…
Qualtrics’ Employee Experience Trends Reveals ‘Belonging’ Key To Employee Engagement In Singapore In 2021
New research released today by Qualtrics, the leader in employee experience (EX)…
Increasing Mobile Apps Competition Poses Risk for Higher Uninstall Rate
Global pandemic led to a 10% rise in already high uninstall rates;…
From Strategy, To Technology, To Creative
Marketing technology consultancy, admiral.digital, has acquired Fresh Sports Group (FSG), strengthening its…
TUMI Leads Innovation In Travel Lifestyle With The Launch Of First Virtual Experiential Store
This season, TUMI, the leading international travel, lifestyle, and performance luxury brand,…
Putra Brand Awards 2020 Honours Malaysians’ Favourite Brands, Capping A Challenging Year For Marketers
The Putra Brand Awards, organised by the Association of Accredited Advertising Agents…
Dream Cruises Brings The World On Board World Dream With New Korean & Thai Themed Super Seacation Experiences This Spring
Dream Cruises will bring the world on board World Dream with a…
Adjust Joins TikTok Marketing Partner Program To Help Advertisers Optimize Campaigns On TikTok
Following another banner year for TikTok, app marketing platform Adjust announced today…
Kingdom Digital Wins Social Media Agency Role For Spritzer
Spritzer Malaysia Bhd, producing Malaysia’s best selling natural mineral water, has appointed…
Rakuten Advertising Makes Senior Hire Ahead Of Launch Of New Media Products
Rakuten Advertising, the global leader of performance marketing, media and consumer insights,…
Mimpikita Introduces A Fresh Spin To Its Brand With elfo
Mimpikita introduces a fresh spin to its brand, by elevating its digital…
AI Marketing Technology Platform EternityX Opens New Office In Australia
As China’s leading AI marketing platform, EternityX provides international brands with real-time…
Pizza Hut Appoints Ogilvy Indonesia As Integrated Marketing Partner
Ogilvy Indonesia today announced its appointment as the Integrated ATL and Digital…
Wattpad Brand Partnerships Expands Its Presence In Southeast Asia With Culture Group As Agency Of Record
Wattpad Brand Partnerships, Wattpad’s advertising and partnerships arm that helps brands build…
Carousell Redefines Millennial Commerce Marketing With Carousell Media Group
Carousell Group, one of the world’s largest and fastest growing classifieds marketplace…