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Reading: A Culinary Celebration: 1,500 Hong Kong Restaurants Mark the 26th Handover Anniversary with Tempting Discounts
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Marketing In Asia > Blog > Marketing > A Culinary Celebration: 1,500 Hong Kong Restaurants Mark the 26th Handover Anniversary with Tempting Discounts
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A Culinary Celebration: 1,500 Hong Kong Restaurants Mark the 26th Handover Anniversary with Tempting Discounts

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Last updated: 2023/06/30 at 7:22 PM
Komaldeep Kaur
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Source: https://marketing-interactive-assets.b-cdn.net/
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A gastronomic extravaganza awaits the residents and visitors of Hong Kong as approximately 1,500 restaurants across the city prepare to celebrate the 26th anniversary of the territory’s return to mainland China. This grand gesture will see participating restaurants offering tantalizing discounts on selected menu items on July 1, according to the local catering sector lawmaker, Tommy Cheung. 

The list of participating restaurants comprises major chains such as McDonald’s, Pizza Hut, and Maxim’s. Adding to the gastronomic diversity are upscale establishments like Foxglove and Porterhouse. Patrons can look forward to a 29-percent discount on selected meals at these eateries. For instance, McDonald’s will offer two pineapple pies for just HK$11, while Fairwood is set to lower the price of its creamed corn with pork rice. 

Cheung clarifies that while the restaurants are enthusiastic about the celebrations, an across-the-board discount is unfeasible due to profit margins and staff shortages. The catering sector, he reveals, is facing a shortage of over 40,000 staff members, a crisis that has been exacerbated by a lack of new entrants to the industry. He believes that this shortage, coupled with increasing business volumes, would render providing uniform discounts unsustainable. 

Also Read: Hong Kong Celebrity Lee Lung Kei Leverages Supplements for Health and Youth at 72

Echoing the festive spirit, Dennis Wu, Chairman of the Hong Kong Japanese Food and Cuisine Association, anticipates brisk business over the July 1 weekend. With the added allure of discounts, he expects both locals and overseas travelers to patronize the restaurants. 

Adding a sparkling note to the celebrations, Jonathan Zeman of the Lan Kwai Fong Group shared that his company is thrilled to join the promotion and will present enticing offers such as free-flow packages and champagne offers. Emphasizing the significance of the occasion, Zeman notes, “It’s a time for celebration, so champagne is always important.” 

In conclusion, the 26th anniversary of Hong Kong’s return to the mainland presents a golden opportunity for culinary enthusiasts to relish an array of discounted offerings at some of the city’s most popular eateries.

This news is based on an article on the rthk website. 

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TAGGED: Dennis Wu, Foxglove, Handover anniversary, hong kong, Hong Kong Japanese Food and Cuisine Association, Jonathan Zeman, Lan Kwai Fong Group, Maxim's, McDonald's, pizza hut, Porterhouse, restaurant discounts, Tommy Cheung

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    Komaldeep Kaur June 30, 2023 June 30, 2023
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