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Marketing In Asia > Blog > Business > Feature Stories > Mamee Gives Back To Malaysians With 2 Million Care Packs In Conjunction With Merdeka
Feature Stories

Mamee Gives Back To Malaysians With 2 Million Care Packs In Conjunction With Merdeka

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Last updated: 2020/09/09 at 12:00 AM
Editorial Team
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Mamee-Double Decker Sdn Bhd has received overwhelming response from the public after the invitation to nominate beneficiaries of the 2 million units Mamee Care Packs was sent out. The distribution of 2 million Care Packs is part of the Sama-Sama Mamee campaign launched in August and will last till 31st December 2020. This campaign is an initiative by the Monstars (Mamee’s employees) to help those who are struggling from the effects of COVID-19 pandemic.

The Mamee Care Packs consist of the brand’s signature Mamee Noodles and Mamee Monster Thin Thin bisnacks. 

The Monstars have recently distributed the Mamee Care Packs to the urban poor families living in Desa Sri Rejang area. This distribution is done in partnership with Kechara Food Bank.

On top of 2 million Mamee Care Packs being channelled out to the needy, Mamee-Double Decker Sdn Bhd is offering Value Pack Promotion of noodles at 5 Free 1 and the Mamee Monster Thin Thin Bisnacks 4 Free 1 as a part to provide value to the Rakyat during the recovery phase.

A song dedicated for Malaysia by Malaysians, with Hanie Soraya 

In conjunction with this initiative and celebration of our national day, Hanie Soraya a renowned local singer-songwriter has joined the movement to unite fellow Malaysians by participating in a singalong video. She invites the Rakyat to “Jom Bantu Malaysia” by dedicating a song to our nation through sharing their voices. Videos will be compiled via the tagging of @MameeNoodlesMy, @IamMameeMonster, and the hashtag #SamaSamaMamee. 

Hanie Soraya’s singalong video can be found on Facebook and Instagram. 

Nomination and distribution of 2 million care packs with identified partners continues

Mamee’s invitation to nominate the beneficiaries for the 2 million units of Mamee Care Packs is still open to the public till 31 December 2020. Those who are keen to nominate may submit their nomination via social media by tagging @MameeNoodlesMY and @IamMameeMonster. 

Mamee-Double Decker Sdn Bhd is still working alongside with the following organisations in channelling Mamee Care Packs to the beneficiaries in need:

  • Department of Social Welfare Malaysia (under agency of Ministry of Women, Family and Community development)
  • Yayasan Basmi Kemiskinan
  • Yayasan Food Bank Malaysia
  • Majlis Agama Islam WP
  • Food Bank Jabatan Agama Islam WP
  • Muslim Care Malaysia Society
  • Persatuan Ibu Bapa & Anak-Anak Kanser Malaysia
  • Jabatan Agama Islam Pahang
  • Jabatan Agama Islam Melaka
  • Jabatan Kemajuan Islam Malaysia
  • Majlis Perbandaran Subang Jaya
  • Dewan Perdagangan Islam Malaysia
  • Lembaga Zakat Kedah
  • Human Aid Selangor
  • Pertubuhan Kebaikan (Kindness Malaysia)
  • Mydin Mohamed Holdings Berhad
  • Nirwana Group Sdn Bhd
  • Maslee Express Sdn Bhd
  • CS Brothers Biscuits & Confectionary Sdn Bhd
  • Pasaraya KS Chu Sdn Bhd
  • Malaysian Relief Agency
  • Kechara Food Bank

The Sama-Sama Mamee campaign is inspired by the spirit of togetherness of Malaysians. Mamee-Double Decker (M) Sdn Bhd hopes to continue inspiring Malaysians to come together and embrace the spirit of giving for the greater good of the Rakyat. It’s Mamee’s way of saying, “Thank You Malaysia”. 

“We are grateful to fellow Malaysians journeying with us for the past 50 years. This is a crucial time of need for Mamee as a Malaysian-born company to give back to the Rakyat and get through this challenging time, Sama-Sama.” Pierre Pang, Group Executive Director of Sales & Marketing, Mamee-Double Decker Sdn Bhd.

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    Editorial Team September 9, 2020 September 9, 2020
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