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Marketing In Asia > Blog > Press Release > Windsor Collection to Relaunch ALAIA Titiwangsa
Press Release

Windsor Collection to Relaunch ALAIA Titiwangsa

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Last updated: 2025/02/13 at 7:30 PM
Hiren Lakadiwala
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Celebrate the Prosperity Snake Year with ALAIA Titiwangsa by Windsor Collection

KUALA LUMPUR – ALAIA Titiwangsa, a premium serviced apartment development in Taman Tiara Titiwangsa, is set to be relaunched under the Windsor Collection, following the acquisition of Black Lotus Development Sdn Bhd, the project’s original developer, by Kenneth Lau, Chairman of Multifield International Holdings Ltd, Hong Kong.

With a gross development value of RM 285 million, the chairman of Multifield International Holdings Ltd.’s made the acquisition as part of its strategic expansion in Malaysia. Recognising ALAIA Titiwangsa’s prime location and well-designed offering, the company is relaunching the development under its Windsor Collection brand, bringing its international expertise to the local market.

Multifield has a strong presence across the Asia-Pacific region, with over three decades of experience in residential, commercial management and development, corporate housing, and hospitality projects. Under its Windsor Collection brand, the company has successfully introduced international-grade hospitality and commercial projects across Shanghai and Zhuhai in China, and now Kuala Lumpur.

This relaunch marks Windsor Collection’s first foray in Malaysia and reflects the company’s commitment to enhancing urban living through quality design, curated facilities, and active community-building initiatives.

Daryl Ng, the CEO of Windsor Collection said the relaunch signifies a new chapter for ALAIA Titiwangsa, injecting renewed energy and a refined living experience for homeowners and investors where community meets exclusivity.

“We kept the design and features unchanged, and over 45% of our units have already been taken up, with strong demand expected to continue into the year.

“The relaunch under Windsor Collection brings our international experience in delivering a high standard in property management and community-focused living, reinforcing our commitment to delivering homes that integrate luxury with functionality,” he said.

Scheduled for completion in the fourth quarter of 2026, ALAIA Titiwangsa comprises 436 serviced apartments across 40 storeys, with unit sizes ranging from 635 sq ft to 1,012 sq ft. Units come in 1+1, 2+1 and 3+1 bedroom configurations with rectangular layouts to allow for easy furniture placement and minimise wasted space. Offering two distinctive view orientations, north-facing units offer scenic views of the Banjaran skyline, while south-facing units provide picturesque sight of the Kuala Lumpur city skyline and Titiwangsa Lake Gardens.

This serviced apartment supports a work-from-home lifestyle with an integrated co-working space that includes a private meeting room. Residents can also enjoy various social spaces, including a vibrant social hub with 18 curated shop lots and Kebun, a green sanctuary featuring fruit trees and a spice garden. Additional amenities include the Green Folly and an array of sky facilities on Level 40, such as sky lounge, sky dining, jacuzzi, karaoke rooms, an infinity sky swimming pool, and sky cinema.  The rooftop provides residents with breathtaking panoramic views of Kuala Lumpur city and the Titiwangsa range.

It also offers a range of facilities, including electric vehicle charging stations, a jogging track, a sky gym, a kids’ playroom and a children’s pool. ALAIA features robust security measures, including 24-hour surveillance, CCTV coverage throughout the building, restricted access to lift lobbies and residential areas, as well as an additional security gate at night for enhanced safety. An activity van will also be available for weekend explorations of food, nature, art and to the nearby LRT and MRT stations.

To commemorate this milestone, ALAIA Titiwangsa will host the 2025 Prosperity Snake-lebration, a Chinese New Year celebration and relaunch event, taking place on 15 February 2025, from 10:00 am to 5:00 pm at its sales gallery. As part of the festivities, Windsor Collection is introducing exclusive promotions for homebuyers.

Members of the public are invited to attend the event, which will feature a BaZi and Feng Shui talk by renowned Master Jack Yim, an acrobatic lion dance, Chinese rainbow calligraphy, angpau and fan making workshops. Adding to the festivities, MYFM weekend show DJ DerTing will host the event, ensuring an engaging experience for visitors.

In conjunction with the relaunch, Windsor Collection is offering special Chinese New Year promotions for homebuyers. Customers who make bookings between 1st February to 13 March 2025 will receive an exclusive Angpau worth RM1,688, while a referral incentive programme will reward successful recommendations with a 2% referral fee.

Windsor Collection will be hosting 2025 Prosperity Snake-lebration, a Chinese New Year celebration and relaunch event this Saturday, 15 February 2025 at ALAIA Titiwangsa sales gallery.

These incentives are part of Windsor Collection’s strategy to encourage greater community engagement and support buyers seeking a home in a prime Kuala Lumpur location.

Daryl Ng emphasised that ALAIA Titiwangsa is designed to be more than just a residence, with Windsor Collection focusing on building a vibrant, well-connected community through thoughtfully curated experiences. He stated that the project’s facilities and amenities reflect a commitment to fostering an environment where residents can live, connect, and thrive.

ALAIA is conveniently located to nearby international schools (Wesley Methodist, International School of KL and Sayfol International School); private and government hospitals (Tawakal, KPJ, HKL, Institut Jantung Negara and Columbia Asia, Gleneagles); hypermarkets and supermarkets (AEON, Giant, Jaya Grocers, Ben’s Independent Grocer); major banks and Titiwangsa Lake Gardens, which are all within a 10km radius. Adding a layer of convenience for residents, ALAIA also offers easy access to DUKE Highway for seamless city connectivity.

For more information about ALAIA Titiwangsa or ‘2025 Prosperity Snake-lebration’ event , visit www.alaia.com.my or follow Windsor Collection on Facebook and Instagram.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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    Hiren Lakadiwala February 13, 2025 February 13, 2025
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    By Hiren Lakadiwala
    As a Digital Marketing Executive with three years of experience, I specialize in Email, WhatsApp, and Telegram marketing. I uniquely blend technical expertise with marketing savvy to craft strategies that effectively engage audiences and achieve business goals. My passion lies in leveraging digital platforms to drive successful marketing initiatives, demonstrating a strong combination of technical knowledge and creative marketing skills.
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