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Reading: Springhill Farm Partners with Chupa Chups to Launch a Brand New Snack Line
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Marketing In Asia > Blog > Press Release > Springhill Farm Partners with Chupa Chups to Launch a Brand New Snack Line
Press Release

Springhill Farm Partners with Chupa Chups to Launch a Brand New Snack Line

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Last updated: 2025/02/13 at 3:39 PM
Divya Dubey
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Springhill partnership with chupa chups
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Ballarat’s own family-run Springhill Farm is teaming up with iconic lollipop Chupa Chups to launch the limited-edition SLICE x Chupa Chups ‘Slice Balls’. Dessert just got a glow-up – no stick required!

Continuing to lead the snack industry with innovative creations, Springhill Farm is again shaking up the industry with a deliciously fun new treat hitting the Coles bakery aisle this month. The SLICE x Chupa Chups Slice Balls are bite-sized wonders available in two iconic Chupa Chups-inspired flavours –Strawberry & Cream and Choco Banana – bringing a whole new level of fun to snack time.

The flavoursome fusion combines Springhill Farm’s legendary SLICEs with the unmistakable taste of Chupa Chups, to create a fun twist on a nostalgic favourite. Aussies will be treated to their favourite lolly teaming up with their go-to afternoon treat. The result? Pure magic and the ultimate snack-ball superhero.

Locally crafted at Springhill Farm’s Ballarat factory, these playful treats are the perfect snack for the kid in us all. Bringing a flavour explosion that is as wild as it sounds, each Slice Ball wraps Springhill Farm’s signature plant-based SLICE around a gooey, flavour-packed Strawberry & Cream or Choco Banana centre. Each ball has a silky choco top and then is sprinkled with crunchy candy shards for that extra crack! 

This new partnership underpins Springhill Farm’s commitment to crafting high-quality, crave-worthy snacks combined with Chupa Chups’ legacy of sweet innovation for nearly 70 years. The collaboration brings a modern, all-natural, plant-based twist on the Chupa Chups classic flavours Aussies know and love.

“We’re incredibly excited to collaborate with Chupa Chups, a brand that has been bringing fun to consumers worldwide for decades,” said Fiona Whatley, General Manager and second-generation snack maker. “This partnership is a celebration of flavour and creativity, and unlike anything we have done before. It’s such a proud moment seeing a product we have spent 40 years perfecting and loving, blended into a creation with such a global brand. We can’t wait for our customers to experience these unique snacks”.

“This partnership with Springhill Farm is a great opportunity to spread the fun flavours of Chupa Chups in a whole new way.  Blending the nostalgic Chupa Chups flavours with Springhill Farm’s expertise in creating high-quality, natural snacks is a fun, fresh take that we’re sure our fans will love!”, said Carla Fernández-Moreno, Food and Beverage Licensing Manager. 

Whether Aussies are indulging solo or flaunting them at their next snack swap, these Slice Balls bring the party vibes with a decadent plant-powered twist. Each oozing creation is hand-crafted, made with all-natural ingredients and contains no artificial colours, flavours or sweeteners, staying true to Springhill Farm’s mission of delivering mouth-watering snacks that everyone can enjoy.

Boring snacks can step aside as SLICE x Chupa Chups Slice Balls crash land into the bakery aisle of 750+ Coles stores around the nation, available from February.

For more information, head to www.springhillfarm.com.au or follow @springhill_farm. RRP: $6.00 for a pack of four.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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    DivyaDubey February 13, 2025 February 13, 2025
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