“Soaring High: Tony Fernandes’ Inspiring AirAsia Journey and the Revolution of Budget Travel”
Hey there, friends! Today we're going to explore the amazing story of…
Building a Successful Business with Sustainability at its Core: The Patagonia Story
As the world increasingly looks towards sustainable practices and responsible business models,…
The Elon Musk Way: Lessons in Innovation, Marketing, and Leadership
Elon Musk is a name that is synonymous with innovation, disruption and…
The CEO Who Revived Microsoft: The Incredible Story of Satya Nadella
Satya Nadella, the CEO of Microsoft, is a true inspiration for many…
Executive Insights: Trends Marketers Should Keep an Eye On for 2022
Insights from some of the top marketing executives in the industry to…
Coupon management: Drive sales and revenue across the customer lifecycle
Growing customer affinity towards discount coupons and sales promotions As customers, donât…
Coupa CMO Chandar Pattabhiram on Taking a B2B Brand Mainstream
A chat with Coupa CMO Chandar Pattabhiram about the next stage in…
A/B winner auto-selection: AI-led A/B testing to self-optimize customer journeys
Tackling unpredictable customer behavior Building cross-channel marketing campaigns that maximize engagement, conversion,…
Introducing a new AI-powered model to predict user engagement with app push notifications
What is App Push Engage? It is a mobile app algorithm that…
Website personalization: The ultimate guide to maximizing your revenue
Nominees Revealed: We have made it on the shortlist for 3 categories…
Marketers on Fire: Clayton Ruebensaal, EVP, Global B2B Marketing at American Express
Clayton Ruebensaal, EVP, Global B2B Marketing at American Express, dishes on the…
The future of marketing — Quantum approaches
New landscape, new approaches We live in the future. AI, drones, 3D…
How to Unite Your Facebook Ads with Your Overall Marketing Strategy
Great marketing is an overall marketing strategy that encapsulates all of your…
Why SEO Still Matters for Your Entire Digital Marketing Strategy
SEO is usually the most isolated part of the marketing. Whether it…