The Role of Personal Branding in Professional Success

It is the practice of people marketing themselves, their talents, and their careers as a brand.

Utilize Your Resources  See what does and does not resonate with those around you so you can make appropriate adjustments.

Figure Out Why  Make a list of two or three things that drive the passions behind your work.

Be Authentic in All Communications Just being yourself can go a long way.

Send a Consistent Message  Carry the same message across all channels about your personal brand.

Be a Thought Leader  Give people your advice and your thoughts on your industry and position.

Be Proactive Employees who are always one step ahead and have a solution to a problem without being asked.

Assess Yourself  Look back over your career to assess your performance, growth, and goals.