The Role of Personal Branding in Professional Success

It is the practice of people marketing themselves, their talents, and their careers as a brand.

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Utilize Your Resources See what does and does not resonate with those around you so you can make appropriate adjustments.

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Figure Out Why Make a list of two or three things that drive the passions behind your work.

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Be Authentic in All Communications Just being yourself can go a long way.

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Send a Consistent Message Carry the same message across all channels about your personal brand.

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Be a Thought Leader Give people your advice and your thoughts on your industry and position.

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Be Proactive Employees who are always one step ahead and have a solution to a problem without being asked.

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Assess Yourself Look back over your career to assess your performance, growth, and goals.

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