The Impact of Virtual and Augmented Reality on Marketing

Brands can experiences, engage consumers and encourage conversions.

Personalized ad experiences They open the door to personalized ad experiences that are unique to every individual.

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Virtual engagements Replacing the need for travel while offering true “personal” engagement opportunities.

Social shopping experiences Shoppers have more information about the origins, specifications, and costs.

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Virtual experiential marketing Imagine yourself driving the car, being a part of the event or having access to a new experience.

Gaming audiences It has the potential to have big audiences in the future.

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Hybridized experiences It will become more relevant as people continue with virtual and in-person experiences.

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